Snapchat Launches Custom Video AI LensesSnapchat launches Video Gen AI Lenses for customized animations in user videos.
Amplified Intelligence Findings Reveal AR Captures Active Attention & Increases Likelihood to Buy by 53%Snapchat AR Lenses impact purchasing likelihood significantly, holding attention longer than other platforms.
Snapchat Launches Custom Video AI LensesSnapchat launches Video Gen AI Lenses for customized animations in user videos.
Amplified Intelligence Findings Reveal AR Captures Active Attention & Increases Likelihood to Buy by 53%Snapchat AR Lenses impact purchasing likelihood significantly, holding attention longer than other platforms.
Snap Shares Insight into the Effectiveness of AR for Brand PromotionAR lenses drive high active attention for short and long-term brand lift.