#ad-revenue

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fromAndroid Authority
5 days ago

Is Google TV in trouble? A new report reveals concerning details

Google is struggling to secure ad revenue for its Google TV platform and is lowering commissions to boost advertiser interest.
#meta-platforms
fromThe Motley Fool
6 days ago
E-Commerce

Meta Platforms Just Shocked the World. Is the Stock a Buy? | The Motley Fool

Meta Platforms exceeded revenue expectations in Q2 with a 22% growth in advertising.
fromYahoo Finance
2 months ago
Marketing tech

Why Meta Platforms Stock Isn't as Safe or as Cheap as It May Look

Meta Platforms faces significant challenges affecting its growth, including trade uncertainties and economic slowdown.
Marketing tech
fromYahoo Finance
2 months ago

Why Meta Platforms Stock Isn't as Safe or as Cheap as It May Look

Meta Platforms faces significant challenges affecting its growth, including trade uncertainties and economic slowdown.
more#meta-platforms
fromTheWrap
1 week ago

TelevisaUnivision Wraps 2025 Upfront With Flat Ad Commitment Volume

"TelevisaUnivision's Upfront is a powerful proof point of how we've modernized our content and capabilities to meet the evolving needs of our customers across all mediums - traditional network, mobile, social, and digital."
Television
fromInvestor's Business Daily
1 week ago

Snap Stock Tumbles. Why Q2 Results Are Leaving It Stuck In The 'Penalty Box.'

Snap's second quarter revenue increased 9% year-over-year to $1.345 billion, below estimates of $1.350 billion.
E-Commerce
Digital life
fromTheregister
1 week ago

Perplexity vexed by Cloudflare's claims its bots are bad

Cloudflare mischaracterized Perplexity's bots, leading to a dispute over AI crawling practices and their impact on web traffic and ad revenue.
#google
more#google
fromGeorgia Public Broadcasting
1 week ago

Online news publishers face 'extinction-level event' from Google's AI-powered search

AI-generated summaries from Google are significantly reducing web traffic to online publishers.
#seo
more#seo
#youtube
fromTheWrap
3 weeks ago
Television

YouTube Ad Revenue Up 13% Year-Over-Year in 2nd Quarter of 2025, Hitting $9.8 billion

fromTheWrap
3 weeks ago
Television

YouTube Ad Revenue Up 13% Year-Over-Year in 2nd Quarter of 2025, Hitting $9.8 billion

Marketing tech
fromSocial Media Today
2 months ago

YouTube Updates Content Reviews to Maximize Ad Opportunities

YouTube is enhancing video monetization accuracy by implementing human reviews for ads rating.
This change aims to streamline the appeals process for creators.
Marketing tech
fromEMARKETER
3 months ago

YouTube's audience outnumbers even its greatest rivals

YouTube has the highest monthly active users among digital platforms, despite not being available in China.
more#youtube
fromBusiness Insider
3 weeks ago

Perplexity's CEO takes a shot at Google's AI dilemma: 'They need to embrace one path and suffer'

"They need to embrace one path and suffer, in order to come out stronger; rather than hedging and playing both ways," he wrote.
Artificial intelligence
Podcast
fromDigiday
1 month ago

Podcast companies turn to live events to capture growing advertiser spend

SiriusXM rapidly expands live podcast events as a new revenue stream through increased sponsorships.
fromLogRocket Blog
1 month ago

A complete guide to AdTech for product managers - LogRocket Blog

Understanding the complexity of AdTech is crucial for successful monetization with ads.
Sustainable profit from ads requires knowledge of the advertising ecosystem.
Podcast
fromDigiday
1 month ago

Spotify's video podcast program draws praise from creators - and skepticism from networks

Spotify's video podcast Partner Program attracts small creators with direct payouts, but larger networks hesitate due to concerns over dynamic ad revenue loss.
fromDigiday
1 month ago

Media Briefing: DoubleVerify casts itself as news ally in Cannes - as scrutiny mounts

Keyword blocking remains a significant financial challenge for publishers, leading to substantial revenue losses.
Tensions exist between publishers, marketers, and ad tech providers regarding keyword blocking and its impacts.
Media industry
fromThe Hollywood Reporter
2 months ago

Global Ad Forecast Downgraded as Creator Platforms Poised to Overtake Pro Content

WPP Media is downgrading its ad revenue forecast for 2025 due to economic uncertainty, while creator-driven platforms gain significant advertising spend.
fromEMARKETER
2 months ago

X to have a mild ad revenue turnaround in 2025

X is expected to see ad revenue growth for the first time in four years, but earnings are still only half of 2021's figures.
fromSearch Engine Roundtable
3 months ago

Video: Google Search Ranking Volatility, Wild AI Mode, Google Ads Commercial Queries & Channel Reporting & ChatGPT Shopping Search

Google Search rankings experienced volatility this week, with various features and tests announced, impacting how search and ads will evolve.
#digital-advertising
fromMarTech
3 months ago
Media industry

IAB report reveals digital ad growth and marketers ready for economic turmoil | MarTech

Media industry
fromMarTech
3 months ago

IAB report reveals digital ad growth and marketers ready for economic turmoil | MarTech

Digital advertising reached $258.6 billion in revenue in 2024, with a 14.9% year-over-year increase, showing resilience in a challenging economy.
more#digital-advertising
Media industry
fromDigiday
3 months ago

Digiday+ Research: Publishers were ready to depend more on first-party data. So, now what?

Google's decision to keep third-party cookies has mixed effects for publishers, driving focus on first-party data.
First-party data is increasingly viewed as vital for ad revenue growth, indicating a shift in industry practices.
fromArs Technica
3 months ago

Zuckerberg stifled Instagram because he loves Facebook, Instagram founder says

In 2025, Instagram is projected to account for more than half of Meta's ad revenue, surpassing Facebook's revenue per user significantly since 2019.
Social media marketing
Media industry
fromThe Motley Fool
3 months ago

Netflix (NFLX) Q1 2025 Earnings Call | The Motley Fool

Netflix reported over $40 billion in revenue for Q1 2025 with more than 300 million paid households.
The company is set to double ad revenue in 2025 through strategic initiatives and technology advancements.
fromDigiday
3 months ago

Digiday+ Research: Branded content rebounds as a top source of publisher revenue

High-quality content is now publishers' most important strategy for growing ad revenue, with branded content rising to become their second-largest revenue source behind direct-sold ads.
Media industry
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