Social media marketing
Social media marketing

Instagram Goes After Accounts That Only Repost Other People's Content

Instagram is changing its algorithm to boost smaller creators and reduce aggregator content. [ more ]

Tech Times

Instagram Algorithm Will Focus More on Original Content, Straying Away From Reposted Videos, Photos

Instagram is boosting original content visibility by penalizing content aggregators. [ more ]

TechCrunch

Instagram is updating its ranking systems to surface more content from smaller, original creators | TechCrunch

Instagram is updating its ranking system to prioritize original content from smaller creators for a more equal reach. [ more ]

Lindsey Gamble

5 days ago

Pinterest Adds Account Claiming Feature for Instagram - Lindsey Gamble

Creators can now link Instagram to Pinterest for attribution, analytics, and cross-posting.

Pinners benefit from increased post visibility and an easy repurposing method on Pinterest. [ more ]

moreinstagram

Social Media Today

LinkedIn Launches In-Stream Games With Competitive User Rankings

LinkedIn introduces thinking-oriented games to promote connections among professionals. [ more ]

Forbes

21 hours ago

5 Tips For Using LinkedIn To Build Your Personal And Company Brand

Thought leadership is not exclusive to renowned individuals; anyone with valuable insights and a desire to lead conversations can be a thought leader. [ more ]

Social Media Today

LinkedIn Launches In-Stream Games with Competitive User Rankings

LinkedIn introducing thinking-oriented games to engage professionals. [ more ]

Forbes

Five Reasons You Might Be Getting Unfollowed On LinkedIn

Avoid over-promotion on LinkedIn, balance professional content, stay active, and maintain a positive tone. [ more ]

morelinkedin

Mashable

11 hours ago

Instagram promises to amplify smaller creators

Instagram is focusing on boosting smaller creators by adjusting recommendation algorithms. [ more ]

Shopify

4 hours ago

How To Create a Social Media Calendar in 6 Simple Steps (2023) - Shopify

Planning content in advance is essential for an effective social media marketing strategy. [ more ]

Forbes

5 hours ago

Council Post: Five Powerful Ways To Use Storytelling In Digital Marketing

Storytelling is a powerful tool for brands to connect with consumers in a digitally saturated world. [ more ]

My Life, I Guess

7 hours ago

19 Tips to Network Your Way to a New Job Using Social Media

Use social media for networking and job search strategies, providing flexibility and wider reach. [ more ]

Social Media Today

20 hours ago

Meta Unveils New AI-Powered Ad Tools at NewFronts 2024

A range of new ad enhancements from Meta.

London Business News | Londonlovesbusiness.com

10 hours ago

Are you spending too much time chasing likes instead of sales?

Likes don't pay the bills; focus on creating relevant value-driven content and engaging with other users for effective social media marketing. [ more ]

Practical Ecommerce

6 hours ago

Gemini's YouTube Extension Streamlines Marketing

Gemini's YouTube extension in Google Gemini allows users to search and summarize YouTube videos within the platform, providing top video results without personalization. [ more ]

Social Media Today

WhatsApp Adds Community Events to Facilitate Engagement

Some new features for WhatsApp Communities.

Tech Times

Is LinkedIn Silent Threat to X? Job-Hunting Platform Hits $119 in App Revenue in Q1 2024

LinkedIn emerges as a challenger to Twitter post-Musk's acquisition with a surge in web traffic and app downloads. [ more ]

Axios

Elon Musk controls key global infrastructure, from satellites to social media

The article emphasizes the importance of the news shared in it as being worthy of the reader's time. [ more ]

MarTech

The future of marketing is social | MarTech

Social-first brands see 10.2% revenue increase by repositioning social at the core of brand and customer experience. [ more ]

Social Media Today

WhatsApp Adds Community Events to Facilitate Expanded Engagement

Some new features for WhatsApp Communities.

Social Media Today

LinkedIn Shares Insight Into the Most In-Demand Marketing Skills [Infographic]

Good news for SMT readers.

The Jerusalem Post | JPost.com

LinkedIn's struggle for uniqueness: Navigating the challenge of evolving into a social network

LinkedIn, the renowned professional networking platform, is facing a new challenge as it experiments with incorporating a TikTok-like video feed into its app.

Fstoppers

Building Your Photography Brand on Instagram

Photographers should focus on building a strong social media strategy beyond visuals to connect with audiences and secure bookings. [ more ]

Social Media Today

LinkedIn Shares Insight into the Most In-Demand Marketing Skills [Infographic]

Good news for SMT readers...

Social Media Today

Google Announces Video Ad Targeting Options

Google expanding relationships with streaming providers for ad campaigns. [ more ]

Shopify

Tips and Strategies for How To Make the Best Product Demos (2024) - Shopify

Product Demo Videos showcase product features effectively in digital marketing. [ more ]

Social Media Today

Report Finds Most Americans Favor Government Regulation of Social Media

Would more government regulation improve social media?

Social Media Today

EU Reports Provide Insight Into LinkedIn Usage

New EU reporting data provides more insight into LinkedIn's actual active audience.

www.bbc.com

Facebook and Instagram face EU probe over Russian disinformation

The EU says Facebook and Instagram have not done enough to combat "malicious actors'" political ads.

Inc.com

8 Steps to Build Your Brand Ecosystem

Personal branding is essential for entrepreneurs to set their businesses apart and create meaningful connections. [ more ]

Social Media Today

Google Announces New Video Ad Targeting Options

Google is expanding streaming provider relationships, offering non-guaranteed deals for flexible budgets. AI-driven audience definition tools aim to improve campaign outcomes. [ more ]

Social Media Today

New Report Finds Most Americans Favor Government Regulation of Social Media

Would more government regulation improve social media?

Miami Herald

How to Keep Your Followers if TikTok Is Banned

Users of TikTok should back up their content, urge followers to support them on other platforms, and cross-post content to stay connected with their audience. [ more ]

Entrepreneur

How to Boost Your Business's Visibility in Local Search Results | Entrepreneur

Local listing marketing and social media are vital for businesses to enhance visibility and market share.

Consistent NAP (Name, Address, Phone Number) information is crucial for maintaining authenticity and credibility across platforms. [ more ]

Social Media Today

New EU Reports Provide Insight into LinkedIn Usage

New EU reporting data provides more insight into LinkedIn's actual active audience.

eLearning Industry

Content Marketing For B2B: Why You Need It And How To Get It Right

Content marketing is essential for B2B companies to engage with target audiences, build brand awareness, and generate inbound leads efficiently. [ more ]

Social Media Explorer

4 Social Media Tips for Attracting Those in the Logistics Industry - Social Media Explorer

Effective content strategy is crucial regardless of the industry, focusing on the latest news and trends to attract the target audience. [ more ]

Geeky Gadgets

Deals: UNUM Pro Lifetime Subscription

UNUM is a comprehensive social media tool for managing and enhancing content creation and scheduling across various platforms. [ more ]

Buffer: All-you-need social media toolkit for small businesses

4 days ago

Organic vs Paid Social Media: The Ideal Hybrid Strategy

The key is not to choose between organic and paid social media but to leverage both to enhance marketing strategies significantly. [ more ]

buffer.com

4 days ago

How to Create Your Own Influencer Media Kit (+ Examples from Creators)

Having a professional influencer media kit is essential for landing paid partnerships as a creator, regardless of follower count. [ more ]

Uschamber

Essential Marketing Tools for Influencers

Influencer marketing tools help influencers attract brands and monetize content. [ more ]

Sfgate

10 Essential Video Marketing Tips for Arts & Entertainment Brands

Video marketing is crucial for businesses in the arts and entertainment industry to connect with audiences and stand out in a competitive landscape. [ more ]

Buffer: All-you-need social media toolkit for small businesses

What Type of Sharer Are You? Improve Your Social Media With Our Quiz

Exploring different types of social media personalities through research studies can help individuals understand their own social sharing behavior. [ more ]

Shopify

10 Most Popular Social Media Platforms in 2024 [Apr 2024 Update] - Shopify

Facebook has the largest user base among social media platforms with 3.1 billion users worldwide in 2024. [ more ]

The Drum

How to take advantage of the LinkedIn algorithm change with your B2B posts

LinkedIn now prioritizes quality over quantity in content, shifting from engagement-focused to high-quality posts for B2B marketing. [ more ]

Shopify

How To Build a Social Media Presence for Your Brand (2024) - Shopify

Having a strong social media presence allows brands to reach both fans and non-fans, showcasing their personality and creating lasting impressions. [ more ]

Wealth of Geeks - Judgment Free Tips, Tricks, and Unique Insights to Make and Save Money

Step-By-Step Guide To Earning Thousands With YouTube Tutorials - Wealth of Geeks

Youtube offers lucrative opportunities for sharing knowledge and making money through tutorial videos. [ more ]

Black Enterprise

How To Excel Social Media Management

Social media management is crucial for small business success. [ more ]

Buffer: All-you-need social media toolkit for small businesses

How to Make Money on Pinterest: For Creators and Businesses

Pinterest offers a unique opportunity for monetization due to user shopping intent. [ more ]

Social Media Today

LinkedIn Shares Tips to Help B2B Marketers Maximize Their Efforts [Infographic]

Some tips from LinkedIn on how to stretch your marketing budget further.

Labridge Digital Marketing

Video Advertising: Strategies for Success in the Digital Age

Video advertising is changing how we connect with people.It's a powerful way to share your message.Labridge Digital Marketing knows this well.That is to say, we help you craft ads that grab attention.

Social Media Today

LinkedIn Shares Tips to Help B2B Marketers Maximize Their Efforts [Infographic]

Some tips from LinkedIn on how to stretch your marketing budget further.

Buffer: All-you-need social media toolkit for small businesses

A Beginner's Guide to Social Media for Solopreneurs

Solopreneurs often face the challenge of balancing their craft with marketing to scale up successfully using social media. [ more ]

Technabob

15 Common LinkedIn Mistakes That Could Be Holding You Back

Optimize LinkedIn profile: Use professional photo, relevant headline, concise information, vital skills, and adequate connections for career success. [ more ]

jeffbullas.com

Mastering Facebook Ads: Learn How To Maximize Your ROI and Build a Powerful Brand - jeffbullas.com

Facebook Ads on the largest social platform provide precision targeting and diverse ad formats for successful marketing campaigns. [ more ]

Entrepreneur

How To Leverage Social Media to Optimize PR Success and Increase Your Brand Awareness | Entrepreneur

Social media is a powerful tool for entrepreneurs to establish themselves as thought leaders and connect with their audience and fellow business leaders. [ more ]

Flipboard

2 weeks ago

How to quickly grow your social media following in just a year

Go viral fast.

Plus more social media hacks to grow your accounts.

...

Explore this storyboard about Instagram by Influencive on Flipboard.

Buffer: All-you-need social media toolkit for small businesses

2 weeks ago