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Marketing
fromTheWrap
1 week ago

Amazon Advertising Exec Krishan Bhatia Departs After One Year

Krishan Bhatia left Amazon after one year as VP of global video advertising and partnerships, having led efforts to monetize video products and contributed to audience-measurement initiatives.
fromTechCrunch
1 week ago

Captions rebrands as Mirage, expands beyond creator tools to AI video research | TechCrunch

The way we see it, the real race for AI video hasn't begun. Our new identity, Mirage, reflects our expanded vision and commitment to redefining the video category, starting with short-form video, through frontier AI research and models, CEO Gaurav Misra told TechCrunch.
Artificial intelligence
#linkedin
fromAol
3 weeks ago
Social media marketing

LinkedIn deepens video ad push, taps more publishers and creators to spur growth

fromExchangewire
4 months ago
European startups

Digest: LinkedIn introduces New Video Ad Options; US Bill Targets Apple's App Store Control; EU Takes Action Against Member States - ExchangeWire.com

fromAol
3 weeks ago
Social media marketing

LinkedIn deepens video ad push, taps more publishers and creators to spur growth

fromExchangewire
4 months ago
European startups

Digest: LinkedIn introduces New Video Ad Options; US Bill Targets Apple's App Store Control; EU Takes Action Against Member States - ExchangeWire.com

more#linkedin
#generative-ai
more#generative-ai
fromAdExchanger
1 month ago

For Roku, Upfronts Have Become A 'Full Yearlong Marketplace' | AdExchanger

Roku's video advertising business has been booming, with video advertising growth surpassing overall platform revenue during the second quarter, reflecting a robust demand diversification strategy.
E-Commerce
E-Commerce
fromExchangewire
1 month ago

Nexxen Bolsters Commercial Leadership with Enterprise & Data Hires

Nexxen enhances its leadership team with two key appointments focused on enterprise sales growth and innovative data solutions.
#retail-media
more#retail-media
Europe news
fromExchangewire
3 months ago

IAB Europe's 2024 AdEx Benchmark Report: European Digital Advertising Market Surpasses 100bn (84.2bn) for the First Time - ExchangeWire.com

Social media and video advertising are key growth drivers in the 2024 European digital advertising landscape.
Marketing tech
fromMarketing Dive
4 months ago

Inside Universal Ads' plan to reach the next 100K buyers of TV ads

Universal Ads aims to simplify premium TV advertising for small and medium-sized businesses transitioning from digital to television.
Marketing tech
fromAdweek
4 months ago

Adtech Firm Criteo Is Pitching Hundreds of Retailers on a New Video Ad

Criteo introduces standardized onsite shoppable video ads for retailers.
Advertisers can easily buy video ads across multiple retail media networks.
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