#video-advertising

[ follow ]
fromAdExchanger
2 weeks ago

For Roku, Upfronts Have Become A 'Full Yearlong Marketplace' | AdExchanger

Roku's video advertising business has been booming, with video advertising growth surpassing overall platform revenue during the second quarter, reflecting a robust demand diversification strategy.
E-Commerce
E-Commerce
fromExchangewire
1 week ago

Nexxen Bolsters Commercial Leadership with Enterprise & Data Hires

Nexxen enhances its leadership team with two key appointments focused on enterprise sales growth and innovative data solutions.
#retail-media
more#retail-media
fromExchangewire
2 months ago

IAB Europe's 2024 AdEx Benchmark Report: European Digital Advertising Market Surpasses 100bn (84.2bn) for the First Time - ExchangeWire.com

Social media and video advertising are key growth drivers in the 2024 European digital advertising landscape.
#linkedin
fromExchangewire
3 months ago
European startups

Digest: LinkedIn introduces New Video Ad Options; US Bill Targets Apple's App Store Control; EU Takes Action Against Member States - ExchangeWire.com

fromExchangewire
3 months ago
European startups

Digest: LinkedIn introduces New Video Ad Options; US Bill Targets Apple's App Store Control; EU Takes Action Against Member States - ExchangeWire.com

more#linkedin
fromMarketing Dive
3 months ago

Inside Universal Ads' plan to reach the next 100K buyers of TV ads

Universal Ads aims to simplify premium TV advertising for small and medium-sized businesses transitioning from digital to television.
fromAdweek
3 months ago

Adtech Firm Criteo Is Pitching Hundreds of Retailers on a New Video Ad

Criteo introduces standardized onsite shoppable video ads for retailers.
Advertisers can easily buy video ads across multiple retail media networks.
[ Load more ]