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fromTheWrap
2 weeks ago

How 'The Summer I Turned Pretty' Harnessed TikTok, Gen Z and Taylor Swift to Become a Ratings Sensation

After debuting the first two episodes of the season to 25 million viewers globally in their first week on Amazon's Prime Video, viewership for the series has tallied up a cumulative 5.21 billion minutes during its Season 3 rollout, according to Nielsen streaming figures for the nine out of 11 episodes available.
Social media marketing
Canada news
fromAdExchanger
2 weeks ago

How US Tariffs Are Changing The Playbook For Canadian Advertisers | AdExchanger

Canadian consumer boycotts, counter-tariffs, and national-pride advertising have reduced US product availability, cut cross-border travel, and shifted ad spend toward local media.
Television
fromESPN.com
1 month ago

Netflix: Crawford win vs. Canelo watched by 41M

Over 41 million viewers watched Terence Crawford dethrone Canelo Alvarez on Netflix, becoming the most-viewed men's championship boxing match of the century.
Television
fromSlate Magazine
1 month ago

How a Romance Series Became the Surprisingly Divisive Show of the Summer

Season 3 of The Summer I Turned Pretty became a major cultural phenomenon with record streaming viewership, viral fandom, and strong influence among women 18–34.
fromwww.esquire.com
1 month ago

AI Anxiety Is Plaguing Our TV Shows

I'm currently visiting my sister, who moved out here a little over two years agoright around when The Bear sent Marcus the pastry chef (Lionel Boyce) to travel around the city and learn about fancy pastries. After I interviewed Boyce that season, he pointed me to a hole-in-the-wall fried chicken joint called Poulette that he filmed a scene in for the showand it's somehow still a hidden gem in the city.
Television
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