#social-media-campaigns

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7 Innovative Holiday Marketing Ideas to Help Your Brand Stand Out | Entrepreneur

Holiday marketing should focus on creating memorable connections with audiences beyond the shopping rush.
Innovative holiday marketing ideas are essential for brands to differentiate themselves during the competitive season.
from The Drum
2 months ago

Behind CeraVe's Michael Cera conspiracy - the skincare campaign that stole the Super Bowl

CeraVe's 'Michael Cera Conspiracy' campaign effectively blended humor and brand identity, gaining viral attention and achieving significant Super Bowl visibility.
#tiktok

Harris campaign turns Trump's favorite weapon against him

The Harris campaign is utilizing humor and memes on TikTok to counter Trump’s narratives and portray him negatively.

AfD: How Germany's far right won over young voters DW 06/10/2024

AfD tripled its share of the young vote to 16%, almost equaling the center-right CDU/CSU alliance among 16-24-year-olds in the 2024 European elections.

Harris campaign turns Trump's favorite weapon against him

The Harris campaign is utilizing humor and memes on TikTok to counter Trump’s narratives and portray him negatively.

AfD: How Germany's far right won over young voters DW 06/10/2024

AfD tripled its share of the young vote to 16%, almost equaling the center-right CDU/CSU alliance among 16-24-year-olds in the 2024 European elections.
moretiktok

Rewrite victim-blaming' drink-spiking campaign, UK civil servants told

Social media campaigns should focus on stopping perpetrators of drink-spiking rather than placing burden on victims to protect themselves.

Iran's Futile but Revealing Attempts to InfluenceU.S.Campus Protests

Iran attempts to influence U.S. public opinion on Israel through targeted campaigns, but their effectiveness is often limited.

Creator of Kim Cattrall 'meat tweet' quit her job after climb-down by EPA over furious farmers

EPA's removal of a controversial tweet highlights tensions between health messaging and agricultural interests.

Harley-Davidson caves to right-wingers & drops affiliation with LGBTQ+ organization - LGBTQ Nation

Harley-Davidson has ceased its diversity initiatives amid scrutiny and backlash from conservative groups, raising questions about the effectiveness of prior commitments.

Eurovision hits out at targeted social media campaigns' against artists

Organizers condemn targeted social media campaigns against Eurovision artists.
The European Broadcasting Union emphasizes the importance of freedom of speech while opposing online abuse and hate speech.

12 Creative Social Media Campaign Examples (2024) - Shopify

Personalization is key in successful social media campaigns like Spotify Wrapped.
Making content easily shareable encourages user engagement.

B2B Influencer Marketing: It's Not Rocket Science

B2B advertising is considered monotonous and lacking in understanding of the human experience.
LinkedIn can be a powerful platform for B2B marketing, offering a unique community of creators and high engagement rates.

Everyone Is Trying to Make This TikTok Go Viral-and It Never Will

Viral popularity online often translates to financial gain, leading to strategic campaigns for dominance on social media platforms.

UK's Labour Is Winning the Meme War, but Young Voters Think It's All Incredibly Embarrassing

Meme campaigns by UK parties prior to the general election may be seen as infantilizing and trivializing serious events.

Social search is strongest when marketers amplify organic efforts

Social search ads are typically an extension of broader social campaigns, not standalone products.
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