#privacy-compliance

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#first-party-data #advertising-technology #digital-marketing #audience-targeting #gdpr #data-protection
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fromAdExchanger
1 month ago

Your CAPI Cheat Sheet: Understanding Conversion APIs | AdExchanger

Server-side Conversion APIs (CAPIs) enable brands to bypass browser-based tracking limitations by sending marketing data directly to ad platforms, ensuring privacy compliance.
Marketing tech
fromFast Company
2 months ago

Tally lets you design great free surveys in 60 seconds

Tally is the best free tool for creating surveys, offering superior design and flexibility compared to Google Forms, allowing users to create surveys in just 60 seconds.
Digital life
fromExchangewire
2 months ago

Covatic Supercharges Contextual Targeting with Full Support for IAB Content Taxonomy Audiences

Covatic is enhancing its platform significantly by introducing full support for IAB Content Audiences, enabling publishers and advertisers to engage audiences with contextual targeting.
Marketing tech
fromBusiness Matters
2 months ago

Mostly AI launches $100k global challenge to spotlight privacy-safe synthetic data for AI development

"Open data access is key to unlocking AI's full potential - but achieving that will require wider adoption of synthetic data tools."
Data science
fromSilicon Valley Journals
3 months ago

dataplor Raises $20.5M Series B

dataplor has raised $20.5 million in Series B funding to enhance product development and expand its location intelligence services worldwide.
European startups
EU data protection
fromHackernoon
3 months ago

The Great Privacy Comparison: ISO Standards Take on Europe's GDPR Requirements | HackerNoon

ISO-27560 aids in aligning ISO terminology with GDPR, facilitating better compliance in personal data processing.
Marketing tech
fromExchangewire
3 months ago

Bedrock Platform & Evorra Announce Partnership to Power Responsible, Scalable Audience Activation

Bedrock Platform partners with Evorra to enhance media buying efficiency through privacy-compliant audience targeting.
EU data protection
fromThe Hacker News
4 months ago

TikTok Slammed With 530 Million GDPR Fine for Sending E.U. Data to China

TikTok was fined €530 million by Ireland's DPC for GDPR violations related to data transfers of European users' information to China.
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