Content Ignite Launches Mobile SDK to Unify Web & In-App Advertising for Publishers
Briefly

Content Ignite Launches Mobile SDK to Unify Web & In-App Advertising for Publishers
"Content Ignite®, a monetisation and ad management platform for publishers, today (27th November, 2025) announced the launch of the Content Ignite® Mobile SDK, a new solution that enables high-performing, privacy-compliant advertising across iOS and Android apps. The Mobile SDK extends the reach of Content Ignite's Fusion platform beyond desktop, mobile web, and video to now include in-app inventory - all managed from a single interface. Publishers can view and optimise revenue performance across every surface their audiences engage with."
"Seamless integration with existing ad stacks: Plug-and-play support for Google Ad Manager (GAM) and Prebid, with Amazon TAM and Meta SDK integrations currently in development. Advanced targeting capabilities: Geo, audience, contextual, and custom targeting options to align with or enhance existing revenue strategies. Real-time placement controls: Update formats, targeting, and pricing instantly via Fusion - no app update or store release required."
Content Ignite launched the Mobile SDK on 27 November 2025 to bring privacy-compliant, high-performing advertising to iOS and Android apps. The SDK extends Fusion’s reach to in-app inventory while allowing publishers to manage desktop, mobile web, video, and apps from a single interface. The solution offers plug-and-play support for Google Ad Manager and Prebid, with Amazon TAM and Meta SDK integrations in development. Targeting features include geo, audience, contextual, and custom options, and real-time placement controls enable updates without app store releases. Built-in GDPR, TCF, and app-ads.txt support helps maintain privacy compliance for publishers.
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