#personalisation

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Marketing tech
fromExchangewire
3 days ago

What Will the Advertising Industry Look Like in Five Years?

AI will enable large-scale personalization and AI-generated creative assets by 2030 while human creativity, connection, consumer trust, and regulation remain essential.
UK news
fromLondon Business News | Londonlovesbusiness.com
1 week ago

SMEs are rethinking banking relationships - London Business News | Londonlovesbusiness.com

Many UK SMEs are dissatisfied with banks' proactive advice and personal service, prompting increased fintech adoption and demand for personalised mobile banking and loyalty rewards.
Marketing tech
fromBusiness Matters
3 weeks ago

UK Marketing in 2025 - Is SMS making a comeback?

SMS marketing is resurging in 2025, delivering higher adoption, open and response rates, and superior campaign success compared to email.
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