Established in 2003, Leapfrogg is an award-winning, retail marketing agency specialising in the premium / luxury sector. We help our clients craft game-changing digital experiences; the kind of experiences that make customers happy - increasing loyalty, profitability and market share in today's consumer-led world. Our expertise lies in customer insight, experience design, retail strategy and digital marketing (content, search, social media and online PR).
Lardini is thrilled to announce the launch of The Code of Making, a captivating film that pays homage to the brand's distinctive manufacturing heritage, which coincides with the debut of its beautifully redesigned website. These two interconnected projects weave a singular narrative: the harmonious amalgamation of family legacy, artisanal craftsmanship, and technological innovation, all reimagined through a modern lens of style.
Fraud Detection: Bad actors are already using Gen AI to game financial systems for their gain. Criminals were able to defraud Americans out of $21 million between 2021 and 2024 using voice cloning technology the efficacy of which has been significantly improved by modern LLMs. Most big organizations are fighting this fire with fire, and using Gen AI tools to identify new types of fraud tactics as well as improve their fraud detection systems.
This technical challenge reveals the core problem Apple set out to solve: creating a digital material that could morph and adapt, celebrating the user's content.