#retail-marketing
#retail-marketing

1 day ago

Sunglass Hut sees a lift in store traffic after running CTV ads

Sunglass Hut utilizes connected TV advertising to boost in-store traffic and sales.

#aerie

E-Commerce

Brands are discovering their sales associates are among their most valuable influencers

E-Commerce

Brands are discovering their sales associates are among their most valuable influencers

E-Commerce

Brands are discovering their sales associates are among their most valuable influencers

fromSocial Media Explorer

E-Commerce

Brands are discovering their sales associates are among their most valuable influencers

Advertisers expand affiliate efforts as creator marketing matures

Marketers prioritize accountability in creator marketing, leading to growth in affiliate creator programs.

The Future of Retail Marketing: Google Ads Trends in Dubai - Social Media Explorer

Google Ads is transforming retail marketing in Dubai, helping businesses increase sales and connect with their target audience.

fromstupiddope.com

fromThe Business of Fashion

Druski and SNIPES USA Make Back-to-School Shopping Actually Fun | stupidDOPE | Est. 2008

SNIPES USA is redefining back-to-school campaigns with its new release, 'Style is in Session,' featuring Druski in comedic roles that resonate with audiences.

Marketing

E-Commerce

From AI to Retail, Beauty's New Marketing Playbook

Social media's role in brand discovery is declining, and brands need to adapt strategies to focus on in-store experiences.

fromForbes

JCPenney's Turnaround Begins, Powered By A Subversive New Marketing Strategy

JCPenney's new marketing strategy has revitalized interest, boosting sales by five times and increasing brand engagement metrics across social media.

fromGameSpot

Amazon Prime Day 2025 Is A Four-Day Sales Event For The First Time

Amazon has announced that Prime Day 2025 will extend over four days from July 8 to July 11, making it the longest sale in its history.

Video games

Marketing tech

fromLindsey Gamble

Lowe's Creator Network Launches with MrBeast Partnership - 17,000+ Creators Enrolled - Lindsey Gamble

Lowe's has launched a creator network led by MrBeast, aiming to engage younger audiences and drive sales through an affiliate model.

#consumer-behavior

2 months ago

Marketing tech

Eye eye: how smart brands are rewriting the rules of retail visibility

fromEMARKETER

Marketing tech

Brand loyalty is fading among Gen Z and millennials

2 months ago

Marketing tech

Eye eye: how smart brands are rewriting the rules of retail visibility

fromEMARKETER

fromstupidDOPE | Est. 2008

Marketing tech

Brand loyalty is fading among Gen Z and millennials

more#consumer-behavior

How Geofencing Is Transforming Foot Traffic for Retail Stores Across the U.S. | stupidDOPE | Est. 2008

Geofencing enhances retail engagement by targeting consumers based on real-time location, driving foot traffic and boosting sales.

Marketing tech

fromAdweek

Retail Is Becoming the New Media Frontier

A full-funnel approach that includes online and offline retail helps build loyalty and establish relationships

It can be challenging to make the fiscal case for creative in-store experiences

Retailers have found success reaching consumers by combining storytelling and data.

Volta's new charge: how Shell-backed EV screens are turning retail media on its head

Volta Media is evolving its digital out-of-home advertising approach to enhance visibility and measurable results in retail locations.

Marketing tech

fromForbes

4 months ago

6 Research Findings That Prove 1st-Party Data Is Reshaping Personalized Shopping

Retailers need to leverage first-party data for personalization while addressing privacy concerns to effectively engage consumers.

Privacy technologies

fromFox News

5 months ago

Is your phone listening to everything you say? It's complicated

Retailers use smartphone tracking and data selling to send targeted ads, even if you never searched for products online.

fromTasting Table

5 months ago

Here's How Trader Joe's Decides Where To Open New Stores - Tasting Table

Trader Joe's chooses new store locations based on population density and customer accessibility while maintaining its neighborhood store ethos.