online-sales - Briefly

How Shoppertainment delivers Mega Sales Day success

Brands can engage with consumers on TikTok to stand out during the Mega Sales Day season.

Monthly sales extravaganzas in Southeast Asia play a major role in the growth of total online sales.

81% of TikTok users said they would shop online during this year's Mega Sales Day season. [ more ]

London Business News | Londonlovesbusiness.com

Black Lives Matter

The death of Black Friday: Online sales fell 12% in the UK

UK online sales dropped 12% compared to Black Friday 2022.

Fraudulent orders were down 73% compared to a year ago.

Cyber Monday sales in Europe fell 2% compared to Cyber Monday 2022. [ more ]

Exchangewire

$9.8bn Black Friday online spend record; Brands wasting $600m in holiday season ad spend

Black Friday online sales reached a record $9.8 billion in the US, with smartphones accounting for 54% of all online sales.

Brands are wasting over $600 million on ads that are not suitable for the holiday season, according to an analysis by CreativeX.

School children are using AI image generators to create indecent images of their classmates, prompting a call for urgent action from the UK Safer Internet Centre. [ more ]

www.fastcompany.com

Business intelligence

Online Black Friday sales reach record $9.8billion, boosted by mobile shopping

Online Black Friday sales reached a record $9.8 billion, up 7.5% from last year.

Mobile shopping accounted for $5.3 billion of online Black Friday sales.

Buy Now Pay Later (BNPL) programs and hot categories like electronics contributed to the increase in online sales. [ more ]

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Shopify

4 days ago

21 Proven Ecommerce Marketing Strategies to Try - Shopify

Ecommerce marketing involves driving traffic, converting customers, and retaining them post-purchase through a variety of tactics and tools. [ more ]

Shopify

1 week ago

What Is Ecommerce? A Comprehensive Guide (2024) - Shopify

Ecommerce revolutionized business with online sales in 1994, leading to a $8 trillion global market by 2026. [ more ]

jeffbullas.com

2 weeks ago

Find the Best Affiliate Software: Boost Sales & Improve Management in 2024 - jeffbullas.com

Affiliate marketing is a successful channel for 20% of brand marketers. [ more ]

Nebraska Examiner

1 month ago

Proposed digital ads tax would devastate small businesses like mine * Nebraska Examiner

Online sales are the primary revenue source, with personalized ice cream pints being a significant part of the business.

Affordable digital ads are crucial for the success of small businesses, and proposed taxes on digital advertising could severely impact them. [ more ]

Adweek

Walmart, Wayfair Discuss Producing Engaging Content to Drive Sales

Investing in content creation for online sales

Utilizing creators and influencers for product discovery [ more ]

Shopify

Ecommerce Insights: Key Metrics, Analytics and Trends (2024)

Ecommerce industry predicted to grow by 39% with $8 trillion online spending by 2027

Turning data into actionable insights is crucial for business growth in ecommerce. [ more ]

Shopify

1 month ago

Shopify Buy Button: How to Add to Any Website - Shopify

Shopify Buy Button integrates with any website builder

Beneficial for bloggers, artists, writers, influencers to sell online [ more ]

Shopify

Ecommerce Website Design: 25 Examples to Inspire Your Online Store (2024)

Attractive design boosts perceived value for products on ecommerce sites.

Visitors take 50 milliseconds to decide on staying, emphasizing the importance of website design. [ more ]

Entrepreneur

3 months ago

Boost Your Ecommerce Success with These Top Photography Techniques | Entrepreneur

Having appealing product images is crucial for successful online sales.

Trends in product photography include lifestyle photos, minimalism, and mobile-first photography. [ more ]

Entrepreneur

3 months ago

Boost Your Ecommerce Success with These Top Photography Techniques | Entrepreneur

Having appealing product images is crucial for successful online sales.

Trends in product photography include lifestyle photos, minimalism, and mobile-first photography. [ more ]

Black Enterprise

Maximize Online Holidays Sales By Preparing Your Website

Investing in search engine optimization is crucial for small businesses to be found online.

To maximize online sales, small businesses should think like users and use relevant keywords in their content and increase their web presence by getting listed on relevant sites. [ more ]

Time Out London