Bad Bunny's Super Bowl Halftime Show was a success, but can the same be said about his other business ventures? Ahead of Bad Bunny's historic Super Bowl performance, I visited Gekko, a Japanese steakhouse in Miami co-owned by the singer and Miami hospitality mogul David Grutman. Since its opening in 2022, Gekko has established itself as a celebrity hot spot in Miami, attracting stars like Kim Kardashian and frequently hosting entertainment industry after-parties.
It is self-described as the "Oscars of fine wine," with the previous events held in London, Florence, Paris, and Madrid. The award ceremony highlights the best of fine wine and spirits, as judged by more than a thousand wine industry professionals. For attendees, it's a pricey weekend filled with rare wine, dinners from Michelin-starred restaurant chefs, and even a private jet trip to the Bahamas.