#media-optimization
#media-optimization

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#marketing-strategy #ai-in-advertising #identity-management #data-consolidation #business-efficiency

Why composability matters as much as coverage for consolidating the identity stack

Companies in marketing are consolidating identity management to improve efficiency and control.

#ai-in-advertising

fromAdExchanger

E-Commerce

This Ad Tech OG's AI-Powered Analytics Startup Just Raised $9M In Series A Funding | AdExchanger

E-Commerce

'Production is a big topic right now': With AI moving beyond media, Publicis turns toward creative

fromAdExchanger

E-Commerce

This Ad Tech OG's AI-Powered Analytics Startup Just Raised $9M In Series A Funding | AdExchanger

E-Commerce

'Production is a big topic right now': With AI moving beyond media, Publicis turns toward creative

more#ai-in-advertising

How Challenger Brands Win In Turbulent Times

Brands should continue investing in marketing during downturns to emerge stronger.

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