#marketing-tactics

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Marketing
fromMarTech
2 weeks ago

'They did it, so we should too' isn't an email strategy | MarTech

Mimicking successful email marketing tactics without assessing contextual fit rarely yields expected results.
fromwww.theguardian.com
3 weeks ago

Why we need a right not to be manipulated

Manipulation of consumers involves tactics that exploit emotional vulnerabilities and obscure essential information, leading to unintended commitments and losses.
Real estate
fromSFGATE
3 weeks ago

The $1 Home Marketing Tactic Is Rising Steadily as Sellers Try to Get Creative

A marketing tactic featuring $1 listings for homes is gaining traction, attracting potential buyers in a challenging real estate market.
fromEntrepreneur
1 month ago

How to Harness Prime Day Traffic Without Slashing Prices | Entrepreneur

Amazon Prime Day presents opportunities for retailers to increase sales through strategic planning and marketing.
fromHackernoon
4 years ago

InternationalDriversAssociation.com Implicated in Bizarre PR Spam Frenzy | HackerNoon

The entire scheme runs on the absurdity of pairing meaningful academic discussions with a blatant marketing ploy, showcasing the lengths to which some entities will go for backlinks.
Privacy professionals
Marketing tech
fromMarTech
2 months ago

Real persuasion doesn't require manipulation | MarTech

Ethical marketing focuses on genuine persuasion, aiding customer decisions, while manipulation erodes trust.
fromNew York Post
2 months ago

Advertising expert lifts lid on McDonald's nugget claim

Fast food marketing uses nuanced language to mislead consumers about product ingredients.
fromMarTech
3 months ago

5 tactics to make your B2B content hit harder and stick longer | MarTech

Effective B2B content should prioritize quality, visual identity, and engaging headlines to connect with target audiences.
Media industry
fromRolling Stone
4 months ago

Five Expert Strategies to Boost Sales and Retain Customers in a Down Market

Businesses should prioritize existing customers to stabilize revenue and build loyalty.
Targeted high-value incentives can effectively drive repeat sales and referrals.
Transparency and honest deals enhance customer connection and sales.
Effective brand positioning and consistent engagement increase customer retention.
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