#marketing-ethics

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fromBuzzFeed
3 weeks ago

"Suddenly It's $200 Again": People Are Sharing The Hidden Scams In Everyday Life

For sure. I caught one drug commercial the other day that had the name, the jingle, the fake happy people, side effects, the 'ask your doctor if it's right for you,' and nowhere did it say what the medication is actually for.
US news
fromFast Company
3 weeks ago

5 ways retailers break trust-and how data can fix it

Not all products are created equal, and there's a profound gap between the trust we place in brands and the reality of what's inside their products.
E-Commerce
fromMarTech
2 months ago

Marketing gains from AI begin with governance | MarTech

As marketing teams rush to adopt AI and automation, many overlook a critical foundation: governance.
Marketing tech
Artificial intelligence
fromSocpub
3 months ago

What Is AI Washing?

AI washing misleads consumers by falsely advertising AI capabilities, risking reputation and trust.
Businesses must prioritize transparency and meaningful AI applications to avoid damaging their credibility.
fromGlossy
3 months ago

Glossy 101: The dos and don'ts of influencer partnership disclosures

Disclosures should be prominent, easily understandable and in close physical proximity to all comments by the endorser and the sponsor.
Media industry
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