Cracker Barrel returning to "Old Timer" logo after MAGA backlash
Cracker Barrel will reverse its new logo, restore the 'old timer' mascot, credit guest feedback for the decision, and saw its stock rise 7% after the announcement.
Cracker Barrel Is Sticking with Its Rebranded Logo, Design | Entrepreneur
Cracker Barrel removed its iconic old-man-and-barrel logo and 'Old Country Store' text, provoking viral backlash while promising to retain traditional in-store elements.