Cracker Barrel faced criticism after unveiling a redesigned logo that omitted the long-standing "Old Timer" figure. Public backlash intensified over the week and included calls from President Donald Trump to revert the change. The company issued a statement thanking guests for their feedback and announced that the new logo will be removed and the original "Old Timer" will remain. The statement emphasized a commitment to serving food, offering warm welcomes, and maintaining country hospitality. The company noted its 70,000 employees and expressed that staff look forward to welcoming customers back to their tables.
We thank our guests for sharing your voices and love for Cracker Barrel. We said we would listen, and we have. Our new logo is going away and our 'Old Timer' will remain,
At Cracker Barrel, it's always been - and always will be - about serving up delicious food, warm welcomes, and the kind of country hospitality that feels like family. As a proud American institution, our 70,000 hardworking employees look forward to welcoming you to our table soon.
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