#gap

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Fashion & style
fromFast Company
1 week ago

Wait! Is Gap cool again? Its collab mastermind reveals his strategy behind the brand's big comeback

Gap regained cultural relevance through leadership changes, nostalgic product launches, and an aggressive strategy of diverse fashion collaborations.
fromBusiness Insider
1 week ago

I'm a personal stylist. Here are 7 things I'd absolutely buy at Gap right now - and 3 styles I'd skip.

I'm admittedly a denim snob. I typically shop premium denim for myself and my clients and am always ready to give a myriad of reasons jeans are worth investing in. Then, I tried on Gap's $90 high-rise Stride wide-leg ankle jeans. Y'all, I loved these jeans. They felt high-quality and sturdy, and I immediately wanted to purchase them - perhaps in several different washes. I'm 5'4", so while I don't seek out petite styles, the ankle length was perfect.
Fashion & style
Fashion & style
fromTravel + Leisure
3 weeks ago

These Comfy and Versatile Wide-leg Travel Pants Are the 'Perfect Replacement for Jeans'

Gap Easy Wide-leg Pants are versatile, travel-ready trousers offering wide-leg style, elastic drawstring waist, hidden pockets, stretch fabric, and durable, comfortable wear.
fromABC7 San Francisco
3 weeks ago

Inside GAP's viral campaign with KATSEYE; how company is bringing back 2K employees to SF office

You could feel the energy bursting out of GAP's headquarters in San Francisco; even the city's mayor showed up. "I just spoke to the GAP employees who are back in the office five days a week starting today," said San Francisco Mayor Daniel Lurie. "GAP - thank you for leading the charge on the back to work San Francisco. Let's go." The white box from the company's latest viral campaign front and center welcoming nearly 2,000 employees back to the office.
San Francisco
#katseye
fromForbes
1 month ago
Fashion & style

Katseye's Gap Ad Goes Viral Weeks After Sydney Sweeney's American Eagle Partnership

fromForbes
1 month ago
Fashion & style

Katseye's Gap Ad Goes Viral Weeks After Sydney Sweeney's American Eagle Partnership

Fashion & style
fromBusiness Insider
1 month ago

The Gap Katseye ad was a hit because Gap stuck to what works

Gap's tried-and-true ensemble dance ad formula, updated with trendy elements like Katseye and "Milkshake," drives strong social engagement and sales momentum.
fromFast Company
1 month ago

Gap relaunches its iconic Y2K jean for the first time in 16 years

Gap is relaunching its early 2000s "long and lean" denim style, first available between 2001 and 2010, for $89.95, in ten new washes and updated designs.
Fashion & style
Fashion & style
fromTravel + Leisure
1 month ago

Shay Mitchell and Gap Just Dropped Your New Favorite Travel Capsule Wardrobe-and Pieces Start at $34

Shay Mitchell's collaboration with Gap features a travel capsule collection focused on comfort and style.
Fashion & style
fromTravel + Leisure
4 months ago

My Summer Travel Wardrobe Features the Most Wrinkle-free Fabric I've Worn Yet-Shop My 15 Favorites, From $28

Cotton gauze is an excellent fabric choice for summer travel due to its breathability and comfort.
The Gap's Cotton Gauze outfits offer versatility and style for various summer occasions.
#doen
fromWho What Wear
4 months ago
Fashion & style

If a New York Fashion Person Walked Into Gap, This Is What She'd Buy for Summer

Gap's new collaboration with Dôen features stylish summer pieces at accessible prices.
fromBusiness Insider
4 months ago
Fashion & style

We shopped the new Gap x Doen collab and only found one piece worth splurging on

The Gap x Doen collection successfully merges California vintage-inspired design with Gap's classic styles, drawing a large customer interest.
Fashion & style
fromWho What Wear
4 months ago

I Just Tried the New Gap X Doen Collaboration-5 Pieces That Will Sell Out First

DÔEN's collaboration with Gap for summer 2025 features 32 pieces that blend nostalgia with modern design for all body types.
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