Facebook Ads for Photographers: Avoid These 5 Most Common Mistakes
One principle of marketing never changes: show up where your clients spend their time, which today is predominantly social media, especially Instagram.
Facebook Ads Cost: The Complete Guide to the Cost of Facebook Ads
In 2016 Q3, AdEspresso analyzed over $100 million in Facebook ad spend, establishing benchmarks that help businesses understand the costs associated with advertising on the platform.
Current investment scams utilize fraudulent Facebook ads impersonating well-known investors to exploit emotional vulnerabilities, leading to significant financial losses.
How to A/B Test Facebook Ads for Maximum Return on Investment in 2025
A/B testing is essential for optimizing Facebook Ads by comparing variables like ad creatives, audience targeting, and placements to improve ROI and reduce wasted ad spend.