#digital-retail

[ follow ]
#e-commerce
fromMarTech
1 month ago

How AI is winning digital shoppers through personalization | MarTech

Legacy systems in retail struggle to keep pace as AI enables real-time personalization, transforming how consumers interact with products and brands across various digital touchpoints.
E-Commerce
Marketing tech
fromThe Drum
2 months ago

How to tap into the power of live-stream shopping

Live-stream shopping combines entertainment and commerce, proving successful in markets like China and the US.
Integrating live-stream shopping into marketing strategies is key to boosting engagement and conversions.
[ Load more ]