The state of ad creative: The evolution of production and optimization in the age of AI and automationBrands and agencies are adopting technology and innovative processes to optimize creative digital campaigns amidst increasing content demands.
600,000 Balloons, Turned Into Sculpture at the ArmoryA whimsical balloon sculpture exhibit, Balloon Story, transforms Park Avenue Armory with 600,000+ balloons shaped into various intricate designs.
How Meta is addressing marketers' generative AI concerns with new toolsAdvertisers can now access new generative AI features from Meta for faster creative production, catering to specific brand guidelines and preferences.
Elizabeth Goodspeed on the best bits of the New York Art Book FairVisiting NYABF is a pilgrimage of inspiration and overload of choices, evolving from MoMA PS1 to Chelsea with dynamic energy on each floor.