An open licensing standard that aims to make AI companies pay for the content they vacuum up across the web is now an official specification. Really Simple Licensing 1.0 - or RSL for short - gives publishers the ability to dictate licensing and compensation rules to the web crawlers that visit their sites. The RSL Collective announced the standard in September with backing from Yahoo, Ziff Davis, and O'Reilly Media.
As AI bot traffic grows, content creators are taking steps to protect their intellectual property from being scraped against their will. The publishing industry has spent the past year battling against the encroachment of AI tech, with companies like The New York Times and Ziff Davis suing AI platforms for scraping their copyrighted content and using it to train large language models.
A good place to start finding answers is the most recent State of the Bots report from AI startup TollBit. For publishers that are feeling the heat of AI, it attaches real numbers to the presence of AI in the media ecosystem and how quickly it's growing. And while the rise of AI bots is a worrisome trend to those in the content business, it may also be an opportunity.