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Acast
Podcasternews
5 months ago
Podcast

Acast Brings Real-Time Planning To Podcast Advertising

Acast is expanding its self-serve podcast advertising platform with real-time campaign planning tools for advertisers and podcasters.
The new tools provide increased transparency, efficiency, and control over monetization potential for both advertisers and podcasters. [ more ]
Podcasternews
5 months ago
Podcast

Acast Brings Real-Time Planning To Podcast Advertising

Acast is expanding its self-serve podcast advertising platform with real-time campaign planning tools for advertisers and podcasters.
The new tools provide increased transparency, efficiency, and control over monetization potential for both advertisers and podcasters. [ more ]
RAIN News
6 months ago
Marketing

Acast partners with Comscore division Proximic, anticipating third-party cookie deprecation - RAIN News

Acast has announced a cookie-free targeting solution called Predictive Audiences for advertisers.
The targeting is based on behaviors such as personas, TV viewership, gaming habits, retail purchases, and more.
The partnership with Proximic by Comscore enhances scale, performance, and efficiencies for advertisers globally. [ more ]
Lindsey Gamble
6 months ago
Podcast

Acast Launches Real-Time Podcast Advertising Planning with Availability Calendar Tool - Lindsey Gamble

Acast's Availability Calendar is a real-time campaign planning tool for podcast advertising.
The tool provides transparency and enhances strategic decision-making for advertisers.
Advertisers can effectively allocate ad spend and align sponsorships with their budgets and desired timing. [ more ]
moreAcast
RAIN News
3 weeks ago
Podcast

Acast annual report: Defending and defining the podcast ad market - RAIN News

Acast's 2023 net sales reached 1,636M SEK with a 32% gross margin and 259M SEK operating loss.
The company focused on balancing cost control with innovation and growth throughout 2023. [ more ]
RAIN News
1 month ago
Podcast

Indigenous Screen Office (Canada) partners with Acast for inaugural podcast program - RAIN News

Partnership between Acast and Indigenous Screen Office in Canada to launch 12 indigenous-led podcasts with $300,000 funding.
Acast to provide lifetime free show hosting and information sessions to support the initiative. [ more ]
RAIN News
1 month ago
Music

Podtrac Podcast Industry Ranking (with RAIN Remix): Two new participants grow list to 22 - RAIN News

Podtrac ranks 22 podcast publishers by audience size and streams/downloads, considering the number of active shows controlled by each network.
Acast and iHeartRadio Audience Network join the ranker, with RAIN Remix reconfiguring Podtrac's data to show per-show audience and stream count. [ more ]
Podcaster News
3 months ago
Media industry

AI To Revolutionise Podcast Advertising - Podcaster News

Acast is partnering with news.com.au to deliver real-time news headlines to listeners on the Acast network.
The collaboration will use Audiostack's AI audio production to convert news articles into audio with music and sound design. [ more ]
Podcasternews
5 months ago
Marketing

Acast Brings Real-Time Planning To Podcast Advertising

Acast is expanding its self-serve podcast advertising platform with real-time campaign planning tools for advertisers and podcasters.
The new tools provide increased transparency, efficiency, and control over monetization potential for both advertisers and podcasters. [ more ]
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