Video tutorial: How to reduce political, other unwanted ads on YouTube, Facebook and more
Users can adjust ad preferences on social media platforms to reduce unwanted ads and topics shown, though complete avoidance is not guaranteed. [ more ]
Mozilla just introduced an experimental API to help advertisers without tracking users
Mozilla's Firefox 128 release included Privacy Preserving Attribution (PPA) to enhance ad attribution without invasive user tracking, despite some user backlash. [ more ]
Firefox's New 'Privacy' Feature Actually Gives Your Data to Advertisers
Firefox introduces 'privacy-preserving ad measurement' in Firefox 128, which aims to allow advertisers to track ad success without revealing individual browsing data. [ more ]
Apple taps infamous Taboola to sell ads for Apple News and Stocks - 9to5Mac
Apple partnered with Taboola but ensured control over ad quality by using human moderators, maintaining the current ad quality, and possibly improving it. [ more ]
Viewpoint: Processes should be put in place to address digital ad fraud - Birmingham Business Journal
Digital advertising is a hugely popular part of marketing campaigns.It gets brand messaging in front of millions of eyeballs daily, making it an extremely valuable tool.
Council Post: How Blockchain Is Revolutionizing Trust In Digital Advertising
In digital advertising, where trust and transparency are critical, advertisers often face issues with ad fraud, lack of accountability and opaque ad placements.