One of the ironies of increasingly stringent digital privacy controls: they might result in a consumer online experience in which advertising is much more prominent, conspicuous, and disruptive.Last week, Meta announced the introduction of two new ad placements to Instagram, including an ad unit in the profile feed:
Meta is not alone: YouTube has also recently increased ad load through the introduction of new ad placements as that property navigates the challenging digital advertising environment, which I've dubbed the Mobile Marketing Winter in a three-part series (parts one, two, and three).
Meta is not alone: YouTube has also recently increased ad load through the introduction of new ad placements as that property navigates the challenging digital advertising environment, which I've dubbed the Mobile Marketing Winter in a three-part series (parts one, two, and three).
#opportunities #advertising #combination #introduction #possibilities #part-series #digital-advertising #content-strategy
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