#vizio

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#soundbar

One of the best cheap soundbars I've tested performs as well as models twice its price, and it's on sale

The Vizio 5.1 Soundbar SE provides an impressive audio upgrade for a budget-friendly price, particularly during Black Friday sales.

The Vizio Elevate Soundbar is the Best Prime Day Audio Deal

The Vizio 5.1.2 Elevate Sound Bar is an excellent deal during Amazon's Prime Day sales, offering immersive audio.

One of the best cheap soundbars I've tested performs as well as models twice its price, and it's on sale

The Vizio 5.1 Soundbar SE provides an impressive audio upgrade for a budget-friendly price, particularly during Black Friday sales.

The Vizio Elevate Soundbar is the Best Prime Day Audio Deal

The Vizio 5.1.2 Elevate Sound Bar is an excellent deal during Amazon's Prime Day sales, offering immersive audio.
moresoundbar

Bush's Gavin Rossdale to host cooking and conversation show Rockstar Kitchen Chronicles

Gavin Rossdale's Rockstar Kitchen Chronicles blends cooking, conversation, and music, featuring notable guests, set to premiere in early 2025.
#smart-tvs

Top VIZIO smart TVs to upgrade your home viewing

VIZIO Smart TVs offer quality and affordability, with the 55-inch Class Quantum 4K QLED HDR model being the standout option for varied viewing experiences.

Vizio's 4K TV Has Dolby Vision for Under $500

TV prices have significantly dropped over the last five years, providing exceptional value for consumers.

Walmart in talks to buy California-based TV maker Vizio

Walmart is in talks to acquire TV maker Vizio for over $2 billion.
The acquisition could benefit Walmart's advertising division by using smart TVs for personalized ads.

Walmart to acquire Vizio TV maker in $2.3 billion deal

Walmart plans to acquire TV maker Vizio for $2.3 billion to boost its ad business.
The acquisition aims to offer customers innovative entertainment experiences and provide advertisers unique engagement opportunities.

Top VIZIO smart TVs to upgrade your home viewing

VIZIO Smart TVs offer quality and affordability, with the 55-inch Class Quantum 4K QLED HDR model being the standout option for varied viewing experiences.

Vizio's 4K TV Has Dolby Vision for Under $500

TV prices have significantly dropped over the last five years, providing exceptional value for consumers.

Walmart in talks to buy California-based TV maker Vizio

Walmart is in talks to acquire TV maker Vizio for over $2 billion.
The acquisition could benefit Walmart's advertising division by using smart TVs for personalized ads.

Walmart to acquire Vizio TV maker in $2.3 billion deal

Walmart plans to acquire TV maker Vizio for $2.3 billion to boost its ad business.
The acquisition aims to offer customers innovative entertainment experiences and provide advertisers unique engagement opportunities.
moresmart-tvs
#walmart

Council Post: What Walmart's Vizio Acquisition Means For The Future Of Advertising

Walmart's acquisition of Vizio enhances its integration of retail and digital advertising, focusing on data-driven consumer behavior and sales.

Walmart's Vizio Acquisition to Undergo Full FTC Antitrust Probe

The deal between Walmart and Vizio is under FTC antitrust review.

Walmart Is Getting Tired of Just Being a Store

Walmart is in talks to buy smart television-manufacturer Vizio for more than $2 billion.
Walmart sees the acquisition as a way to expand its digital advertising business and generate more profits beyond its traditional retail operations.

When Walled Gardens Collide | AdExchanger

Walmart's acquisition of Vizio is primarily a data play, providing access to ACR data for TV measurement and closed-loop attribution for advertisers.
Big Tech platforms like Google are forming unique partnerships with smaller walled gardens like Instacart for closed-loop attribution, creating power imbalances in the advertising ecosystem.

Vizio results beat expectations, helped by a jump in ad revenue and smart-TV sales

Vizio reported better-than-expected fourth-quarter results driven by increased advertising and smart-TV platform sales.
Walmart's purchase of Vizio for $2.3 billion aims at expanding digital advertising reach, integrating Vizio's operating system, and viewer data for targeted ads.

Research Briefing: Walmart will beef up its retail media network with Vizio acquisition

Walmart's acquisition of Vizio will enhance its retail media offering, Walmart Connect, and strengthen its data capabilities.
Retail media, like Walmart Connect, is becoming increasingly popular among brands, retailers, and agencies as a marketing channel.

Council Post: What Walmart's Vizio Acquisition Means For The Future Of Advertising

Walmart's acquisition of Vizio enhances its integration of retail and digital advertising, focusing on data-driven consumer behavior and sales.

Walmart's Vizio Acquisition to Undergo Full FTC Antitrust Probe

The deal between Walmart and Vizio is under FTC antitrust review.

Walmart Is Getting Tired of Just Being a Store

Walmart is in talks to buy smart television-manufacturer Vizio for more than $2 billion.
Walmart sees the acquisition as a way to expand its digital advertising business and generate more profits beyond its traditional retail operations.

When Walled Gardens Collide | AdExchanger

Walmart's acquisition of Vizio is primarily a data play, providing access to ACR data for TV measurement and closed-loop attribution for advertisers.
Big Tech platforms like Google are forming unique partnerships with smaller walled gardens like Instacart for closed-loop attribution, creating power imbalances in the advertising ecosystem.

Vizio results beat expectations, helped by a jump in ad revenue and smart-TV sales

Vizio reported better-than-expected fourth-quarter results driven by increased advertising and smart-TV platform sales.
Walmart's purchase of Vizio for $2.3 billion aims at expanding digital advertising reach, integrating Vizio's operating system, and viewer data for targeted ads.

Research Briefing: Walmart will beef up its retail media network with Vizio acquisition

Walmart's acquisition of Vizio will enhance its retail media offering, Walmart Connect, and strengthen its data capabilities.
Retail media, like Walmart Connect, is becoming increasingly popular among brands, retailers, and agencies as a marketing channel.
morewalmart

NewFronts Briefing: Google, Vizio and news publishers pitch marketers with new ad offerings and range of content categories

Google emphasized centralizing streaming ad buys through its DSP at the NewFronts.
#acr-data

Vizio's Vision For Programmatic And Home Screen Monetization | AdExchanger

Vizio's growth lies in programmatic ad sales and home screen monetization driven by its ACR data.
Focusing on maximizing inventory usage is crucial for Vizio's future success in ad sales.

Walmart-Vizio Deal Exposes Fragility in Measurement Market

Vizio's ACR data is highly valuable for ad-tech firms in the streaming TV industry.
The potential acquisition of Vizio by Walmart raises concerns about the availability of this crucial ACR data.

Vizio Ads Kicks Off NewFronts With 3 New Ad Formats

Advertisers can now buy new ad formats on Vizio's home screen and pause ads with shoppable features like QR codes.

Vizio's Vision For Programmatic And Home Screen Monetization | AdExchanger

Vizio's growth lies in programmatic ad sales and home screen monetization driven by its ACR data.
Focusing on maximizing inventory usage is crucial for Vizio's future success in ad sales.

Walmart-Vizio Deal Exposes Fragility in Measurement Market

Vizio's ACR data is highly valuable for ad-tech firms in the streaming TV industry.
The potential acquisition of Vizio by Walmart raises concerns about the availability of this crucial ACR data.

Vizio Ads Kicks Off NewFronts With 3 New Ad Formats

Advertisers can now buy new ad formats on Vizio's home screen and pause ads with shoppable features like QR codes.
moreacr-data
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