#publisher-challenges

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fromExchangewire
4 days ago

The Stack: Major Headlines in Ad tech & Digital Media

The UK government is attempting to defuse a growing row with Apple over its controversial demand to bypass the company's end-to-end encryption to access customer data.
Digital life
Online marketing
fromDigiday
6 days ago

Google's latest core update leaves publishers rattled, but its consequences are still to be determined

The recent Google core update significantly impacted publisher search traffic, causing notable fluctuations and challenges in rankings.
Digital life
fromDigiday
1 week ago

Media Briefing: AI is the new middleman, and it's coming for the browser

AI browsers may further reduce referral traffic, prompting publishers to adapt revenue strategies.
Artificial intelligence
fromWIRED
2 months ago

With AI Mode, Google Search Is About to Get Even Chattier

AI search tools may reduce overall visitor numbers but increase the quality of traffic to promotional sites.
Publishers face existential threats as AI evolves; partnerships could offer solutions for monetization.
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