#privacy-sandbox

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Privacy professionals
fromTechCrunch
7 months ago

Google's revised ad targeting plan triggers fresh competition concerns in UK | TechCrunch

Google's Privacy Sandbox initiative faces delays and scrutiny from the UK's CMA, risking its ambitious plans for a new adtech framework.
Marketing tech
fromDigiday
1 week ago

Google Chrome will now continue to use third-party cookies

Google will not launch a new prompt for third-party cookies in Chrome, allowing ad tech companies to continue using them.
Marketing tech
fromDigiday
5 days ago

'It's dead': Publisher confessions on the future of Google's Privacy Sandbox

The future of Google's Privacy Sandbox is uncertain, with many publishers viewing it as ineffective without the incentive of third-party cookie deprecation.
fromThe Hacker News
1 week ago
Privacy technologies

Google Drops Cookie Prompt in Chrome, Adds IP Protection to Incognito

Google will not implement a standalone prompt for third-party cookies in Chrome, focusing instead on user choice within existing settings.
Privacy professionals
fromTechCrunch
7 months ago

Google's revised ad targeting plan triggers fresh competition concerns in UK | TechCrunch

Google's Privacy Sandbox initiative faces delays and scrutiny from the UK's CMA, risking its ambitious plans for a new adtech framework.
Marketing tech
fromDigiday
1 week ago

Google Chrome will now continue to use third-party cookies

Google will not launch a new prompt for third-party cookies in Chrome, allowing ad tech companies to continue using them.
Marketing tech
fromDigiday
5 days ago

'It's dead': Publisher confessions on the future of Google's Privacy Sandbox

The future of Google's Privacy Sandbox is uncertain, with many publishers viewing it as ineffective without the incentive of third-party cookie deprecation.
fromThe Hacker News
1 week ago
Privacy technologies

Google Drops Cookie Prompt in Chrome, Adds IP Protection to Incognito

Google will not implement a standalone prompt for third-party cookies in Chrome, focusing instead on user choice within existing settings.
more#google
#digital-advertising
fromAdweek
6 months ago
Marketing tech

Google Backs Privacy Sandbox Despite Cookie Pivot

Google's commitment to Privacy Sandbox indicates a shift towards a future with fewer cookies.
fromAdweek
6 months ago
Marketing tech

Google Backs Privacy Sandbox Despite Cookie Pivot

Google's commitment to Privacy Sandbox indicates a shift towards a future with fewer cookies.
more#digital-advertising
fromAdExchanger
7 months ago
Marketing

Still Playing In The Sandbox; Will The YouTube Gates Reopen? | AdExchanger

Chrome is enhancing the Protected Audience API to aid advertisers with extended engagement timelines and measuring user interaction with ads.
fromApp Developer Magazine
7 months ago
Marketing

Privacy Sandbox on Android launched by AppsFlyer and Unity Ads | App Developer Magazine

AppsFlyer launches Privacy Sandbox on Android, enabling comprehensive analytics while prioritizing user privacy.
Marketing tech
fromForbes
9 months ago

Google Warns 3 Billion Chrome Users-We Have No Update For New Tracking 'Nightmare'

Browser privacy changes impact 3 billion Chrome users, causing delays in cookie replacements and uncertainty around Privacy Sandbox implementations.
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