Financial Times, MiQ and Uber Advertising are 2024 Digiday Awards Europe finalistsCompanies in Europe are enhancing user experiences through omnichannel strategies, first-party data, and AI-driven insights for better targeting.
Omni-experience shopping, the future of retailThe retail industry is evolving with online shopping, prompting omnichannel strategies focused on personalized experiences and integrating digital and physical platforms for a seamless customer journey.