Media industry
fromPR Daily
21 hours ago3 truths why you suck at PR - PR Daily
Most PR fails because teams recycle autopilot tactics, avoid storytelling, and ignore public conversations, confusing activity with real impact.
Every public relations (PR) professional's dream is to get their brand or client featured in a national publication with a high readership. In the digital PR world, getting a link back to your company's website is even better. Unfortunately, it's not always that simple, as you might not have news to share every month that interests the press. So, how can you still earn media coverage, and links back to your website?