#fractional-roles

[ follow ]
fromMarTech
2 days ago

Software isn't eating the world - services are | MarTech

This week on Playbook Broken, we're speaking with Sangram Vajre, co-founder of Terminus and GTM Partners, who delivers sharp, unapologetic insights into modern go-to-market (GTM) strategies. Sangram discusses why the traditional sales funnel is outdated and how SaaS is transforming into services software. He emphasizes the importance of metrics over meetings and proposes a redefined approach to GTM. This episode also explores the impact of AI, services becoming the front end of software and the shift towards fractional roles in organizations.
Marketing tech
Remote teams
fromEntrepreneur
1 month ago

The Office Is Dead. Here's How to Build Around Flexibility and Results | Entrepreneur

Companies now rely on global talent and fractional roles rather than local hiring or a standard 40-hour workweek.
[ Load more ]