fromBusiness Insider
2 days agoCoach Deion Sanders says athletes should stop choosing colleges that offer a short-term payday
As a dual-sport athlete, he built his brand through lucrative NFL and MLB contracts and massive deals with companies like Nike and Pepsi. After retirement, Sanders carved out an image as "Coach Prime," netting additional brand deals, a high-profile analyst role at CBS, and coaching gigs, most recently with the Colorado Buffaloes. His best advice for young athletes? Don't chase money when you pick a college - no matter how tempting it may be in the new era of NIL.
Higher education