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fromwww.seroundtable.com
5 days ago

Google Waze Ads Part Of Performance Max & Channel Performance Reporting For Performance Max

Google said Waze ads inventory is now in Performance Max for store goals campaigns. This allows businesses to appear as a 'Promoted Places in Navigation' pin on a user's map. For U.S. advertisers using PMax for store goals, these ads are now fully available. Performance Max will automatically use your existing assets to optimize for Store Visits, Store Sales, or Local Actions Directions.
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fromSocial Media Today
6 months ago

Google Adds More Reporting Elements for Performance Max Campaigns

Google's Performance Max updates offer enhanced channel-level reporting and insights.
Improved error reporting aids in campaign optimization.
New Search insights help focus on high-performing terms.
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