Social media marketingfromEMARKETER1 week agoUS sponsored content to pass $10BUS social media sponsored content revenue expected to hit $10.52 billion in 2025, showing a 15.0% increase.
fromNew York Post1 month ago'Salty' tennis star tired of getting 'left out' of brand deals as WAGs cash in"Let's talk brand deals for a second. Tennis aesthetics are in right now, right? Brands are choosing WAGs over actual athletes... why?"Women in technology
fromDigiday1 month agoTop Roblox creators don't view brand deals as a significant revenue streamRoblox creators primarily profit from direct player sales rather than brand deals, making brand collaborations less appealing for significant revenue generation.Marketing tech
ExercisefromCulturess2 months agoWe need more honest fitness influencersFitness influencers significantly shape the industry's landscape, yet many grapple with the conflict between authenticity and profit.