The Exact Hire That Took This Creator From Burned Out to $30K Months

"“I realized I needed to hire someone else so I could stay in my zone of genius, which is creating content,” she says. “I realized I needed to hire someone else so I could stay in my zone of genius, which is creating content,” she says."

"“Then, unsure of what kind of role could fulfill all of those needs, she tried Googling the list. When that failed, she posted it on LinkedIn instead. The next morning, Johnson got a message from Bailey Gojmerac. “What you need is an operations manager, and I would love to come in and support you,” she recalls the former senior e-commerce operations associate saying.”"

"“Immediately, I started making more money,” Johnson says, “because I was able to focus on building my audience and connecting with my audience without having to worry about the monetization side of it.” She went from earning about $15,000 per month through her digital offerings to about $30,000."

"“Gojmerac now serves as the chief operating officer of Johnson's content creation and consulting business, working four days a week for about $8,000 per month. Since making her first hire, Johnson-who currently has about 500,000 followers-started working with a social media agency, a virtual assistant, a brand agency, and “a few support coaches,” and says she makes six figures through digital offerings each month.”"

In 2023, a content creator with about 100,000 followers spent much of her time responding to emails instead of creating content. She listed the support she needed, including brand negotiations, managing brand deals, and building email sequences for digital coaching products. She searched for a matching role, then posted the needs on LinkedIn. A candidate proposed an operations manager role and was hired quickly for two days per week at $2,500 monthly. After hiring, she focused on audience building and monetization without distraction, doubling monthly income from about $15,000 to about $30,000. She later expanded her support team and increased monthly digital-offering revenue to six figures.

Read at Inc