This month, I picked up a concerned parent from the waiting room. I walked her to my office and asked how I could help. "My 10-year-old son can't focus on anything. I think it's because of the video games. He won't read because he says it's boring, he won't even play a board game with me. He keeps getting in trouble at school for playing games on his Chromebook in class. The only time he sits still is when he's playing video games."
A single photograph from the day, in 1970, that four students there were killed by the Ohio National Guard is so powerful that, whenever I hear any mention of Kent State-its basketball team or its engineering program-the picture flashes in my mind. I'm sure I'm not alone. Kent State was reduced to a single photo because the press was far more centralized at the time, and had the power and the influence to edit, curate, and promote a particular version of an event.
Streaming services are like candy stores for your eyeballs. One minute you're deep into a superhero saga, and the next you're watching a true-crime doc about someone stealing zoo animals. Platforms like Netflix, Disney+, and YouTube keep audiences glued by mixing everything: action, romance, horror, and even weird cooking shows where people bake cakes shaped like trainers. It's that constant switch-up that makes it fun. Variety keeps people curious, and curiosity keeps people watching. Who can resist the 'Next Episode' button, anyway? It's practically hypnotic.
Executives who have been in their industries for decades will likely remember the days of long-form think pieces in prestigious publications. Those media mentions were the gold standard for showcasing thought leadership and building brand awareness.
In an era where user attention spans have decreased drastically, fewer individuals are willing to invest time learning complex tools like Photoshop, driving a shift towards AI-driven solutions.