"Elif Shafak mentioned at the Hay festival that her first TED Talk was 19 minutes long, but that it was reduced to 13 minutes a decade later due to the shrinking attention span of audiences."
"Shafak expressed sadness over the fact that society struggles to listen for more than a few minutes, attributing it to the overwhelming nature of hyper-information."
TED, short for Technology, Entertainment, Design, has evolved since its inception in 1984, notably shortening the duration of its talks from 19 minutes to 13. Elif Shafak, a Turkish-British author, highlighted this change during a discussion at the Hay festival, attributing it to a decrease in public attention spans. A 2022 King's College London study revealed that many people feel their attention spans have diminished, with half unable to resist checking their phones. Despite these trends, a prior study from 2015 indicated that the average length of books has actually increased.
Read at www.theguardian.com
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