Forrester predicts 15% agency job losses in 2026. Is the 'agencies as agents' era over?
Marketing agencies will lose headcount and autonomy in 2026, transforming into product-owners, technology resellers, and strategy/execution orchestrators reliant on media revenues.
The Trump administration appears to be planning its own chatbot
The Trump administration is advancing the AI.gov initiative, aimed at leveraging AI for government transformation, despite ongoing controversies and evolving leadership.