How often have you found yourself needing to justify the contributions of design or UX in your organization?We know our own value, but rigorous studies that demonstrate that value across disciplines are hard to find.McKinsey's report on the business value of design brings the receipts.Their research shows that siloing design away from business and other strategic goals hurts your product and your bottom line.
#organization #organizations #discussions #engineering #contributions #documentation #interactions #bottom-line #user-experience #long-periods
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