Instagram has launched a Suggested Fixes feature for users creating Reels, designed to offer proactive tips to boost the content's reach prior to publishing. This includes suggestions for adding relevant hashtags and location tags, aimed at increasing visibility. However, while this tool has potential, questions arise regarding the effectiveness of hashtags in discovery, as noted by Instagram head Adam Mosseri. Future improvements to the feature could include more tailored suggestions, potentially using AI to better assist creators based on their specific content and audience.
Instagram's new Suggested Fixes feature aims to enhance Reel performance by providing creators with tips like adding hashtags or location tags before publishing their content.
While Instagram's head claims hashtags are less significant for discovery, this contradicts the suggestions to use them, raising questions about their actual effectiveness.
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