Tubi, the free streaming service owned by Fox, achieved a significant milestone by streaming the Super Bowl for the first time, attracting an average of 13.6 million viewers. This viewership contributed to a record total of 127.7 million average viewers for the game, surpassing last year's numbers. With its focus on accessibility for those without traditional TV packages, Tubi's growth has been propelled since its acquisition by Fox in 2020, boasting 97 million monthly active users in 2024. The platform's diverse content and additional programming, like the fashion-focused pre-game show, cater to a young and multicultural audience.
Tubi's simulcast of the Super Bowl reached an average minute audience of 13.6 million, contributing to a record 127.7 million viewers across platforms.
Tubi aired the Super Bowl for the first time, making the Chiefs-Eagles matchup more accessible to audiences without traditional TV packages.
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