One of ad tech's neat little tricks for identifying people isn't third-party cookies; it's fingerprinting.Browsers have universally come out against the practice.From Firefox to Apple to Chrome, each browser is coming up with ways to smudge the user-agent string (Chrome) or offer a fingerprinting-proof mode (Firefox).
#people #information #advertising #user-experience #unlimited-access #weeks-episode #digital-advertising #digital-media #business-intelligence
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