business-intelligence

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Business intelligence
TechCrunch
3 weeks ago
Business intelligence

LLMs are poised to make lumbering business intelligence tools easier and faster to use | TechCrunch

Fluent secured $7.5 million investment to apply AI-based models to business databases for easier interrogation by non-technical users.
Fluent aims to create a conversational layer using natural language processing, eliminating the need for data teams to spend time creating dashboards.
DATAVERSITY
1 month ago
Business intelligence

5 Key Strategies for Making Data Visualization Accessible - DATAVERSITY

65% of people are visual learners, emphasizing the importance of data visualization in business.
Global data visualization tools market is valued at USD 9.22 billion in 2022, with expected CAGR of 11.4% from 2023 to 2030.
TechCrunch
2 months ago
Business intelligence

TextQL aims to add AI-powered intelligence on top of business data | TechCrunch

TextQL is a platform that connects a company's data stack to language models, allowing business teams to ask questions of their data on-demand.
The platform aims to address the challenges faced by data leaders and business teams in understanding and accessing data.
ITPro
2 months ago
Business intelligence

Can AI be used to boost business intelligence?

Data location is crucial for leveraging the power of BI and AI.
Combining BI and AI can lead to impactful insights and decision-making.
TechRepublic
3 months ago
Business intelligence

Quick Glossary: Business Intelligence and Analytics

Business intelligence and data analytics provide valuable insights for tech decision makers.
BI incorporates data from across the enterprise and helps in areas such as customer profiling and market research.
TechRepublic
4 months ago
Business intelligence

Business Intelligence Tools: What Are They, & How Do They Work?

BI tools help businesses improve decision-making and efficiency
BI tools have pros and cons, including high costs and data security risks
moreBusiness intelligence
data-analytics
DATAVERSITY
1 month ago
Business intelligence

Business Intelligence and Analytics Trends in 2024 - DATAVERSITY

Advancements in machine learning and artificial intelligence are expected to enhance data analytics and BI.
The integration of AI and ML algorithms into data analysis tools automates the analysis process, improves decision-making speed, and reduces human error.
DATAVERSITY
2 months ago
Business intelligence

Qlik Acquires Kyndi to Enhance AI-Driven Business Outcomes - DATAVERSITY

Qlik has acquired AI-driven business intelligence provider Kyndi to enhance its capabilities in leveraging artificial intelligence for business outcomes.
The integration of Kyndi's technologies into Qlik's platform is expected to bring about innovative solutions for data-driven decision-making.
DATAVERSITY
2 months ago
Business intelligence

Qlik Acquires Kyndi to Enhance AI-Driven Business Outcomes - DATAVERSITY

Qlik has acquired AI-driven business intelligence provider Kyndi to enhance its capabilities in leveraging artificial intelligence for business outcomes.
The integration of Kyndi's technologies into Qlik's platform is expected to bring about innovative solutions for data-driven decision-making.
VentureBeat
1 year ago
Data science

Google advances AlloyDB, BigQuery at Data Cloud and AI Summit

Google today unleashed a series of updates to its data and AI platforms to help companies more efficiently harness the power of data and drive innovation.​​The announcements, made at the virtual Google Cloud Data and AI Summit, included a new approach to running BigQuery, Google's serverless data warehouse.
TechRepublic
1 year ago
Business intelligence

What is data integration?

Data integration is the process of combining data from multiple sources into a single target data store.Learn more now.
Theregister
2 years ago
Business intelligence

Data management affecting migrations to SAP S/4HANA

The majority of UK and Ireland SAP users are finding a lack of preparedness in data management is affecting migrations from SAP ECC 6.0 to SAP S/4HANA and/or a push towards automating business processes.
moredata-analytics
Cryptocurrency
Bitcoin Magazine - Bitcoin News, Articles and Expert Insights
1 month ago
Cryptocurrency

MicroStrategy Buys 850 More Bitcoin for $37 Million

MicroStrategy has purchased an additional 850 BTC at a cost of $37.2 million, increasing their total Bitcoin holdings to 190,000 BTC worth over $8.2 billion.
MicroStrategy's Bitcoin strategy and solid track record have allowed them to consistently add to their Bitcoin holdings and create value for shareholders.
Bitcoin
1 year ago
Cryptocurrency

Microstrategy Is Seeking a Full-Time Lightning Network Engineer to Build a SaaS Platform

Microstrategy Looks to Hire Lightning Network Software Developer
moreCryptocurrency
DATAVERSITY
2 months ago
Artificial intelligence

Qlik Acquires Kyndi to Enhance AI-Driven Business Outcomes - DATAVERSITY

Qlik has acquired AI-driven business intelligence provider Kyndi to enhance its capabilities in leveraging artificial intelligence for business outcomes.
The integration of Kyndi's technologies into Qlik's platform is expected to bring about innovative solutions for data-driven decision-making.
Silicon Valley Journals
2 months ago
Silicon Valley

Thomson Reuters Expands Insurance Market Presence with Acquisition of World Business Media

Thomson Reuters has acquired World Business Media
This acquisition strengthens Thomson Reuters' presence in the insurance and reinsurance sector
Alleywatch
3 months ago
Startup companies

The AlleyWatch Startup Daily Funding Report: 12/14/2023

CurbWaste raises $10M in Series A funding for its SaaS platform for waste management
Datalogz secures $5M in Venture funding for its business intelligence operations platform
Redactable raises $5.5M in Seed funding for its confidential document redaction platform
Alleywatch
3 months ago
NYC startup

The AlleyWatch Startup Daily Funding Report: 12/14/2023

CurbWaste raises $10M in Series A funding for its SaaS platform for waste management
Datalogz secures $5M in Venture funding for its business intelligence operations platform
Redactable raises $5.5M in Seed funding for its confidential document redaction platform
Alleywatch
3 months ago
NYC startup

The AlleyWatch Startup Daily Funding Report: 12/14/2023

CurbWaste raises $10M in Series A funding for its SaaS platform for waste management
Datalogz secures $5M in Venture funding for its business intelligence operations platform
Redactable raises $5.5M in Seed funding for its confidential document redaction platform
DATAVERSITY
4 months ago
Data science

Data-Ed Webinar: What's in Your Data Warehouse? - DATAVERSITY

Interacting with Data Governance to reevaluate the value of data collections in a data warehouse is useful.
Warehousing capabilities support BI activities, enable effective decision-making, and contribute to innovation.
Peter Aiken is an authority on Data Management and has extensive experience in the field.
DATAVERSITY
4 months ago
Data science

Data-Ed Webinar: What's in Your Data Warehouse? - DATAVERSITY

Interacting with Data Governance to reevaluate the value of data collections in a data warehouse is useful.
Warehousing capabilities support BI activities, enable effective decision-making, and contribute to innovation.
Peter Aiken is an authority on Data Management and has extensive experience in the field.
I'd be interested to see how payoffs from this revenue growth are distributed. @scottedwards200
VentureBeat
1 year ago
Data science

Business intelligence: Selling data to selling insights

While often associated with data visualization software, business Intelligence is comprised of organizations that offer a combination of data and analytics-related insights, services and tools.
...
From crediting and financial data to business and consumer data, the diversity and pace of data being captured coupled with advancements in AI and data science have allowed vendors to develop insights faster than ever before.
...
Recurring revenue growth is highly valued by public and private investors across all industries, and Business Intelligence providers are no exception.
Totally agree.
VentureBeat
1 year ago
Data science

Business intelligence: Selling data to selling insights

While often associated with data visualization software, business Intelligence is comprised of organizations that offer a combination of data and analytics-related insights, services and tools.
...
From crediting and financial data to business and consumer data, the diversity and pace of data being captured coupled with advancements in AI and data science have allowed vendors to develop insights faster than ever before.
...
Recurring revenue growth is highly valued by public and private investors across all industries, and Business Intelligence providers are no exception.
VentureBeat
1 year ago
Data science

Business intelligence: Selling data to selling insights

While often associated with data visualization software, business Intelligence is comprised of organizations that offer a combination of data and analytics-related insights, services and tools.
...
From crediting and financial data to business and consumer data, the diversity and pace of data being captured coupled with advancements in AI and data science have allowed vendors to develop insights faster than ever before.
...
Recurring revenue growth is highly valued by public and private investors across all industries, and Business Intelligence providers are no exception.
www.housingwire.com
9 months ago
Real estate

SimpleNexus integrates with Empower, Black Knight's LOS

SimpleNexus, a homeownership platform developer for loan officers, borrowers, real estate agents, and settlement agents, announced this week a new integration with Empower, the loan origination system (LOS) from Black Knight.This bidirectional integration, available to financial institutions, including independent mortgage banks nationwide, enables real-time sharing of loan application data, milestone updates, and documents.
HousingWire
10 months ago
Real estate

Homes for Heroes is making a difference in the lives of Minneapolis Firefighters

Homes for Heroes (HFH) wants to find a home for every public service worker in Minneapolis, Minnesota.Their efforts to lower housing costs and cover the fees associated with buying a home are available for first responders, teachers, healthcare workers and military personnel.In the 20 years since the organization's founding, HFH has helped thousands of families save millions of dollars on their home-buying journey.
AdExchanger
9 months ago
Marketing tech

Global Ad Revenue Chugs Along, Per GroupM Report | AdExchanger

By
With a feared recession yet to materialize, GroupM is feeling somewhat optimistic.The holding company predicts in its midyear forecast, released on Monday, that global advertising is on track to grow 5.9% in 2023, in line with its projection from December.Still, that number represents negative growth when accounting for inflation.
TechRepublic
1 year ago
Business intelligence

Understanding Microsoft Power BI's default drilling

Being able to drill down through a summarized visual to details or specific facts is an expected feature in dashboarding.Power BI supports this functionality, but it isn't automatic, so if you publish a summary visual without setting up drill through visuals, you might end up with frustrated end users.
TechRepublic
1 year ago
Business intelligence

How to add a drill through button to a visual in Microsoft Power BI

Power BI performs a lot of tasks internally, which is a good thing for designers.In many cases, you can build upon those tasks.For instance, Power BI automatically adds drill buttons to visuals when you build drill through functionality into a visual.However, those buttons aren't always obvious in a visual, so Power BI lets you add buttons with the same functionality that are more user-friendly.
AdExchanger
1 year ago
Marketing tech

GroupM And Magna's Global Ad Forecasts Predict A Durable Ad Market

Must Read

By
As the world braces for a possible recession, the global advertising industry has remained robust - according to two holdco-owned media agencies, that is.Global advertising revenue grew 6.5% in 2022 and is projected to grow 5.9% in 2023, according to GroupM's global year-end industry growth forecast.
MarTech
1 year ago
Marketing tech

Getting started with Google Analytics 4: Redefine success

The arrival of Google Analytics 4 has people understandably nervous.Using its increased capabilities means learning new processes and thinking about things in new ways.We're here to help.
AdExchanger
1 year ago
Marketing tech

The Wedge Widens Between Advertisers And Twitter; Snap Gets Dinged On Privacy In Illinois | AdExchanger

Here's today's AdExchanger.comnews round-up... Want it by email?Sign up Twitter Gets Bitter here.
Medium
9 months ago
Data science

Real-Time ML with Spark and SBERT, AI Coding Assistants, Data Lake Vendors, and ODSC East...

Augmented Analytics - Where Do You Fit in at the Intersection of Analytics and Business Intelligence?With augmented analytics (and embedded insights), anyone can become a citizen data scientist, regardless of their advanced analytics expertise.Big Data and the Blue Economy Since the concept of the blue economy relies on managing and developing something so broad, utilizing big data may be necessary.
New Relic
10 months ago
DevOps

Why You Need Structured Logging

Logs are necessary for debugging, troubleshooting, monitoring application performance, auditing security and compliance requirements, and much more.But to get the most out of your logs, they need to be well organized.Having a consistent, organized log format is known as structured logging.When your logs are organized in a structured format, it's much easier to search, filter, and analyze the log data to find patterns and fix issues.
Chicago Tribune
10 months ago
Chicago

Chicago's rental market is stabilizing but seeing some of the fastest price increases in the US

Bidding wars.Lack of inventory.Offers above asking price.All characteristics of the hot local housing market, these trends are now also showing up in Chicago's rental market.While rents are stabilizing in Chicago after red-hot hikes seen in 2021 and 2022, the market is experiencing its usual spring and summer tail winds.
TechRepublic
1 year ago
Business intelligence

Rockset releases connector for Amazon MSK, optimizing real-time streaming analytics

Rockset has released a connector for Amazon MSK, enabling new speeds and depths for data stream analytics.Rockset, the real-time analytics database company with a cloud focus, has recently released a native connector for Amazon MSK, AWS's fully-managed Apache Kafka service.This is the latest in a collection of several native connectors Rockset has developed with top cloud companies, open-source databases and big data management companies.
Computerworld
1 year ago
Business intelligence

Tableau re-engineers dashboards, adds new analytics tools for business analysts

Tableau has announced the availability of Tableau 2022.3, a new version of the data visualization and analysis program designed to make it easier for business users to gain insights into their data via the use of capabilities including a Data Guide to help uncover business intelligence more quickly, and a new advanced analytics and predictions tool called Table Extension.
TechRepublic
1 year ago
Business intelligence

Informatica Data Quality review

The Informatica Data Quality solution is designed to meet the needs of organizations operating with globally distributed data environments.Discover more now.
AdExchanger
10 months ago
Marketing tech

Innovation Is The Only Rational Response To The End Of Third-Party Cookies | AdExchanger

Mediahub Worldwide's Wendi Dunlap is done with hearing about the cookie-pocalypse.The end of third-party cookies (in the slowest demise ever) isn't "Armageddon for marketers," says Dunlap, EVP of business intelligence and audience science at the IPG-owned agency."This is just another phase of marketing," Dunlap says on this week's episode of AdExchanger Talks.
MarTech
10 months ago
Marketing tech

The martech space grows as acquisitions decrease | MarTech

CabinetM has released its Q1 2023 MarTech Innovation Report, a quarterly summary of new technology introductions, feature updates and acquisitions.Key findings.Looking at new product announcements, we're seeing an uptick from previous quarters with the number of new products jumping to 121 in Q1 2023.
MarTech
1 year ago
Marketing tech

Habu releases new data clean room enhancements | MarTech

This week, enterprise data collaboration company Habu announced enhancements to its platform and key partnerships with the likes of Snowflake and Amazon that support the platform's interoperability."Our goal is to empower organizations across the ecosystem to execute data collaboration at scale, without the need for ongoing technical resources or the need to move the data," said Matt Kilmartin, Habu co-founder and CEO, in a company release.
MarTech
1 year ago
Marketing tech

Channel groups: Getting started with Google Analytics 4

Working with Colleen Harris, head of business intelligence and reporting strategy at Sincro, we've put together a guide to getting started with Google Analytics 4 (GA4).There are links to all the articles at the end of the post.Channel groups are rule-based definitions of your website's traffic sources that let you monitor the performance of all of the channels sending traffic to your website.
MarTech
1 year ago
Marketing tech

GA4 Setup Assistant part 2: Getting started with Google Analytics 4

Working with Colleen Harris, head of business intelligence and reporting strategy at Sincro, we're putting together a guide to getting started with Google Analytics 4 (GA4).This is part 9.There are links to all the articles at the end of the post.In the last post we discussed the GA4 Setup Assistant in Universal Analytics.
AdExchanger
1 year ago
Marketing tech

Identity Is Driving The Convergence Of Programmatic Supply And Demand | AdExchanger

Today's column is written by Lauren Fisher, GM of business intelligence at Advertiser Perceptions .
Supply-path optimization remains a hot industry topic.
MarTech
10 months ago
Marketing tech

4 tips to ease the transition from UA to GA4 | MarTech

Google's Universal Analytics (UA) ends on July 1.In a little less than two months, everyone using UA will be switched to Google Analytics 4 (GA4)."It can be very overwhelming," said Colleen Harris, head of business intelligence and reporting strategy at Sincro."If we wanted to put our head in the sand that's fully allowed, but we do have to figure out what's next.
Digiday
1 year ago
Marketing

Agency holding company 2022 earnings healthier than expected as big brands continued to spend on marketing

By most measures, the agency holding companies dealt with 2022 better than many expected during a gloomy fourth quarter, when it appeared likely that inflation, soaring interest rates and lingering supply-chain issues would slide the economy into a recession.For those holdcos that have already reported 2022 results - Publicis, IPG, Omnicom and Dentsu most recently on Feb. 14 - revenue was at least flat (Omnicom) to up 20% (Publicis) while organic growth ranged between 4-10% among them.
Digiday
1 year ago
Online marketing

Quarterly ad spending recap: Green shoots of ad spending growth will take time to bloom

Advertising is becoming more of a priority in the boardroom - for real time this time.It's an oft-touted claim whenever times get tough: CEOs who continue to advertise during downturns end up on top.Few CFOs buy into this viewpoint, however.Instead, they tend to cut advertising first during these moments because it's a variable cost that can be quickly halted.
AdExchanger
1 year ago
Marketing tech

The Big Story: Cleaning Up Fingerprinting | AdExchanger

One of ad tech's neat little tricks for identifying people isn't third-party cookies; it's fingerprinting.Browsers have universally come out against the practice.From Firefox to Apple to Chrome, each browser is coming up with ways to smudge the user-agent string (Chrome) or offer a fingerprinting-proof mode (Firefox).
Digiday
1 year ago
Marketing

As Walmart adds TikTok, Snap, Roku and others to its marketplace, GroupM evaluates the whole sector

A clear indicator of a media segment's growth potential is how many agencies pay close attention to it.
Exchangewire
1 year ago
Marketing tech

Verve Group Appoint Michael Brooks as Chief Operating Officer

Verve Group, an advertising technology ecosystem and a part of Media Games Invest, today (September 7th, 2022) announced that Michael Brooks has been appointed as chief operating officer.
DATAVERSITY
1 year ago
Business intelligence

Democratizing Data to Promote Business Growth - DATAVERSITY

Data democratization, the process of making information accessible to all employees and stakeholders regardless of their technical background, is critical to make data-driven decisions across an organization.However, democratizing data can be complex.Most organizations have a wide gap between business employees, leaders, and data creators due to silos, a lack of data literacy, and a disjointed data-sharing approach.Empowering every department and employee within your organization with access to this knowledge can improve sales, map the customer journey, shape marketing campaigns, improve department functionality and operations, and inform hiring and onboarding efforts.
MarTech
1 year ago
Marketing tech

Make business more human with Qualtrics solutions

Delivering an outstanding customer experience (CX) is no longer a function; failing to meet customer expectations can jeopardize business growth.A recent Qualtrics study found that bad experiences put a business at risk of losing an average of 9.5% of its revenue.But linking CX to business value and the bottom line is a challenge when siloed data and a lack of technology can't deliver the multi-channel experience customers expect.
MarTech
1 year ago
Marketing tech

UTM tagging: Getting started in Google Analytics 4

Working with Colleen Harris, head of business intelligence and reporting strategy at Sincro, we're putting together a guide to getting started with Google Analytics 4.This is part 7.
MarTech
1 year ago
Marketing tech

Events and Conversions - Getting started in Google Analytics 4

Today we're going to look at Events and Conversions.
"Conversions and Events are some of the more complicated pieces in Google Analytics 4," says Colleen Harris.
MarTech
1 year ago
Marketing tech

Customized insights: Getting started with Google Analytics 4

These detect unusual changes or trends in your data - like a sudden spike or dip in activity.Here are the conditions you can alter when creating an insight: Evaluation frequency: Choose how often data is evaluated: hourly (web only), daily, weekly or monthly.It's refreshed in real-time when new ones are triggered.GA4 monitors which insights you interact with the most and ranks new ones based on that."And [that] basically is just coming in here and saying, 'I want to know when the daily users drops 80% in a day.' Any sort of major drastic change that would indicate your data stopped tracking.
MarTech
1 year ago
Marketing tech

Data-driven attribution: Getting started with Google Analytics 4

Data-driven attribution (DDA) is one of GA4's biggest upgrades.It uses AI-based algorithms to determine which user touch points were most important for a conversion.
www.dataversity.net
1 year ago
Business intelligence

Why Embedded BI Is the Best Option for Analytics

Read more about author Kartik Patel.When a business considers the implementation of an analytics solution, it may be focused on choosing the easiest, most flexible solution to encourage its users to make analytics part of the process and to incorporate it into everyday tasks to achieve better results.
TechRepublic
1 year ago
Business intelligence

How to use Microsoft Lists with Power BI

Microsoft Lists is a great way to share data; other users can view and even edit these lists if the author gives permission.And for our audience, it's important to know there is a dedicated connector in Microsoft Power BI for Microsoft Lists.But for interested readers, my first suggestion is this: If you're deciding on whether to use Microsoft Lists or not and Power BI is a potential destination for that data, don't use Microsoft Lists.
TechRepublic
1 year ago
Business intelligence

How to tackle DAX basics in Microsoft Power BI

Learning how to use Power BI is fairly easy, and if you're lucky, the built-in features will provide everything you need to produce professional dashboards for end users.However, you'll get more out of the program if you learn Data Analysis Expressions.DAX is a collection of functions, operators and constants that you can use in expressions.
therealdeal.com
1 year ago
LA real estate

LA leads Nation in Apartment Conversions

(llustration by Kevin Cifuentes for The Real Deal with Getty Images) Los Angeles is dumping its office desks for sectional sofas.The nation's second-largest city has led the nation this year in apartment conversions, setting a record for adaptive reuse of other types of buildings, Rentcafe reported, citing data from sister company Yardi Matrix.
The Real Deal Los Angeles
1 year ago
LA real estate

Report Projects LA Apartment Deliveries Are Down This Year

Across the country apartment construction is booming, according to a report published on Tuesday by the website RentCafe.
Chico Enterprise-Record
1 year ago
San Jose Sharks

Sharks enjoy time with Special Olympians, host 9-year-old cancer patient at practice

SAN JOSE - Wins have been hard to come by for the San Jose Sharks this season but their spirits were lifted by some members of the community in recent days.Sunday, just a few hours after a shootout loss to the Anaheim Ducks, some members of the Sharks, for the fifth time, held a floor hockey game with players from Special Olympics Northern California at Bellarmine College Prep in San Jose.
Marin Independent Journal
1 year ago
San Jose Sharks

Sharks enjoy time with Special Olympians, host 9-year-old cancer patient at practice

SAN JOSE - Wins have been hard to come by for the San Jose Sharks this season but their spirits were lifted by some members of the community in recent days.Sunday, just a few hours after a shootout loss to the Anaheim Ducks, some members of the Sharks, for the fifth time, held a floor hockey game with players from Special Olympics Northern California at Bellarmine College Prep in San Jose.
www.mercurynews.com
1 year ago
San Jose Sharks

Sharks enjoy time with Special Olympians, host 9-year-old cancer patient at practice

SAN JOSE  Wins have been hard to come by for the San Jose Sharks this season but their spirits have been uplifted by some members of the community in recent days.Sunday, just a few hours after a shootout loss to the Anaheim Ducks, some members of the Sharks, for the fifth time, held a floor hockey game with players from Special Olympics Northern California at Bellarmine College Prep in San Jose.
Theregister
1 year ago
Business intelligence

Databases still dominate hardware purchasing

Databases remain the largest single driver of enterprise hardware purchases, according to analyst outfit IDC.IDC's latest Worldwide Semiannual Enterprise Infrastructure Tracker observes that in the first half of 2022, $6.3 billion of servers and storage were sold - just to support databases or data management workload.
SFGATE
1 year ago
SF real estate

Many of the Best Cities for Raising a Family Are Surprisingly Still Affordable

Those looking for a good place to raise a family might want to head South.
MarTech
1 year ago
Marketing tech

GA4 Setup Assistant part 1: Getting started with Google Analytics 4

As we all know, Google is ending support for Universal Analytics (UA) next July and replacing it with GA4.
TechRepublic
1 year ago
Business intelligence

Microsoft Data Quality Services (DQS) review

Microsoft Data Quality Services (DQS) enables you to automatically clean and standardize your organization's data to improve business intelligence (BI) performance.Learn more about DQS now.
TechRepublic
1 year ago
Business intelligence

Raise your earning potential by learning business intelligence

Take a deep dive into Microsoft Power Query and Power BI with The Power Query for Excel & Power BI Course-now available for $25.
TechRepublic
1 year ago
Business intelligence

Learn SAP's Business Intelligence tools online

SAP BusinessObjects Web Intelligence 4.2 Report Design Level 1 & 2 is an extensive business intelligence course.Now available for just $100.
Running a business is hard.
MarTech
1 year ago
Marketing tech

Setting up your website: Getting started with Google Analytics 4

An essential fact about GA4: It's a work in progress.You shouldn't be using it as your primary analytics tool yet.There are important functions which haven't been released yet.
AdExchanger
1 year ago
Marketing tech

Ecommerce Has Slowed, But Retail Media Is Outpacing Digital Advertising | AdExchanger

Ecommerce momentum has tailed off since last year, but global ecommerce and retail media still have plenty of room for growth, according to GroupM's 2022 Ecommerce and Retail Media Forecast.
MarTech
1 year ago
Marketing tech

Setting up goals: Getting started with Google Analytics 4

In Universal Analytics goals measure a completed activity.These are user defined and can be things like making a purchase, completing a game level or submitting contact information.
MarTech
1 year ago
Marketing tech

Digital customer experience: Solution in focus

Available on AWS Marketplace, Crownpeak helps brands quickly create and deliver digital experiences that build trust and maximize customer lifetime value.
Exchangewire
1 year ago
Marketing tech

Tenjin Backs GrowthStack's Launch of Self-Service Data Pipeline

Growth FullStack, a platform backed by Tenjin and GameAnalytics that powers custom business intelligence for mobile advertisers, announces the launch of its self-service data pipeline for mobile game and app user acquisition (UA) managers.
TechRepublic
1 year ago
Business intelligence

How data scientists and BI pros can coach their peers on data literacy

Data literacy skills can be grown internally, but it takes IT commitment from the top-down.See how to grow data literacy among your peers.
DATAVERSITY
1 year ago
Business intelligence

Slides: How to Use a Semantic Layer to Deliver Actionable Insights at Scale - DATAVERSITY

This webinar is sponsored by:
About the Webinar
DATAVERSITY
1 year ago
Business intelligence

Webinar: How to Use a Semantic Layer to Deliver Actionable Insights at Scale - DATAVERSITY

This webinar is sponsored by:
About the Webinar
AdExchanger
1 year ago
Marketing tech

Qualcomm's CMO On In-Housing And Measuring What Matters | AdExchanger

Qualcomm, one of the largest mobile chip makers in the world, is a company that usually helps other companies undergo digital transformation.
TechRepublic
1 year ago
Business intelligence

Linking data management to business intelligence

The success of BI depends upon accurate and well prepared data.Here are some tips to avoiding poor BI data influencing analytics results.
Nytimes
1 year ago
NYC real estate

Renters Face Fiercest Competition in Florida and the Northeast

As pandemic restrictions ease and remote work becomes a permanent fixture, Americans continue to seek homes in communities with more relaxed lifestyles - particularly in Florida and the Northeast, home to the country's most competitive markets for renters, according to a new analysis of real estate data.
TechRepublic
1 year ago
Business intelligence

How to connect Snowflake to Amplitude Analytics

Having a deep insight into customer behavioral data and product experience is a strategic way companies edge out their competitors.
AdExchanger
1 year ago
Marketing tech

Third-Party, Direct Or In-House: Which Clean Room Is Right For You? | AdExchanger

With more eyes on consumer privacy than ever before, data clean rooms have become one of the hottest technologies in marketing when it comes to secure, modern data collection.
DATAVERSITY
1 year ago
Business intelligence

Sisense Demo: Go Beyond Dashboards - Infuse Analytic and Data Insights Everywhere - DATAVERSITY

It's time to think differently about data and analytics strategies.
AdExchanger
1 year ago
Marketing tech

AdExplainer: What Is First-Party Data? | AdExchanger

You've probably heard (dozens of times) by now that first-party data will be the key to post-third-party-cookie ad targeting.
But what exactly is first-party data?
Adlibweb
1 year ago
Marketing

How to Conduct Market Research Through Social Media

As marketers, we need to know our customers' intimate needs and wants.It is the only way to serve them better and ensure they are satisfied.
www.aljazeera.com
1 year ago
Marketing

Google parent Alphabet misses estimates on YouTube, Europe ads

The company also announced a $70bn share buyback program.
PCWorld
1 year ago
DevOps

This 6-course DevOps and Agile prep bundle is on sale today for just $30

When it comes to software development, efficiency is vital.After all, if you aren't delivering on your promises, someone else probably will.So is it time to streamline your team's operations?
DATAVERSITY
1 year ago
Business intelligence

ADV Webinar: Analytics ROI Best Practices - DATAVERSITY

This webinar is sponsored by:
About the Webinar
Analytics plays a critical role in supporting strategic business initiatives.
DATAVERSITY
1 year ago
Business intelligence

ADV Slides: Analytics ROI Best Practices - DATAVERSITY

This webinar is sponsored by:
About the Webinar
Analytics plays a critical role in supporting strategic business initiatives.
Theregister
1 year ago
Business intelligence

Qlik CEO on boosting its moves in automation during IPO year

Interview It's never a zero-sum game, according to Mike Capone, CEO of data visualization software specialist Qlik.
AdExchanger
1 year ago
Marketing tech

To Win In The New ID Economy, Publishers Must Offer One-to-One - And One-to-Some - Targeting | AdExchanger

Advertisers are using this year to build out not one but many possible alternatives to the third-party cookie.Already we're seeing a slow erosion of cookies, well ahead of Google's sunset date.
Medium
2 years ago
Vue

The Most Important Assertions in Jest, React Testing Library Tests

Knowing what to expect() in tests is not an easy problem.Having written hundreds of jest, react-testing-library tests, I believe I've gained enough experience to share useful advice.
DATAVERSITY
2 years ago
Business intelligence

Webinar: The Death of the Star Schema - DATAVERSITY

About the Webinar
Learn about the three advances in database technologies that eliminate the need for star schemas and the resulting maintenance nightmare.
DATAVERSITY
2 years ago
Business intelligence

Slides: The Death of the Star Schema - DATAVERSITY

About the Webinar
Learn about the three advances in database technologies that eliminate the need for star schemas and the resulting maintenance nightmare.
Nytimes
2 years ago
World politics

Brick-and-mortar stores staged a comeback in 2021.

Americans shopped online like crazy during the pandemic, right?
DATAVERSITY
2 years ago
Business intelligence

Sisense Demo: The Dashboard Paradox - Breaking the Adoption Barrier with Infused Insights - DATAVERSITY

It's time to think differently about data and analytics strategies.
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