Data-Driven Thinking " is written by members of the media community and contains fresh ideas on the digital revolution in media.The most successful marketers recognize the difference between passive data collection functionality and dynamic data collection experiences.Today's digital market is built on a passive data collection infrastructure that automatically translates a user's visit into actionable marketing data (think third-party cookies and other stealthy data functions).
#information #organization #partnership #automatically #recommendations #transparent #bottom-line #data-collection #privacy-concerns #fresh-ideas
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