The trust metrics are proof. Only 30% of consumers trust companies highly, and only 61% trust business leaders to tell the truth.
Trust is integral to long-term consumer loyalty. A lack of brand-consumer trust keeps your organization stuck in constant hustle-based marketing with only short-term returns.
Consumers filter content for personal value, making marketing about where consumers are essential for trust. Inauthentic AI engagements erode trust.
Generative AI enables efficiency but often lacks authentic connections, reducing brand appeal. Consumers want authentic interactions, not just automated content.
[
Collection
]
[
|
...
]