The Drum's Daily Briefing: Google AI's comically incorrect advice & retail media spend surges
Briefly

Mistakes include false claims about historical figures and sports achievements, raising doubts on AI's reliability despite being labeled experimental.
Retail media ad spend is rising as TV ad spending decreases, with global retail media ad spending expected to double by 2027 due to valuable data and reach from companies like Amazon and Walmart. Retail media networks are reshaping marketing strategies with the integration of customer data and diverse platforms.
Children are being exposed to fewer age-restricted TV ads, with a substantial decline in alcohol, gambling, and HFSS product ads exposure over the past decade, reflecting changing media consumption habits.
ASA reports a 75% reduction in children's exposure to all TV ads, signaling a significant shift in marketing practices.
Read at The Drum
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