Amid an advertising downturn, media planners will be making their more selective bets after attending the Interactive Advertising Bureau's Newfronts this year, set for May 1-4 in New York.As executives ready their pitches, here are a few key questions for the main presenters.Amazon
It's already an advertising powerhouse, quietly generating more than $37 billion in ad revenue last year.
It's already an advertising powerhouse, quietly generating more than $37 billion in ad revenue last year.
#people #advertising #investments #subscribers #documentary #programming #fourth-quarter #presentation #wall-street #augmented-reality
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