New Zillow ads reflect the challenges of today's housing market
Briefly

The campaign 'Home Just Got Real' by Zillow highlights the obstacles faced by young adults in achieving homeownership amidst economic realities and aims to empower hopeful homeowners.
Zillow recognizes the changing housing landscape and positions itself as a Housing Super App offering innovative tools and reliable partners to navigate today's complex real estate market.
The campaign features narratives of perseverance and creativity in homeownership journeys, showcasing the challenges and victories experienced by individuals striving to own a home.
Read at The Drum
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