Council Post: 13 Tips To Keep Evergreen Content Fresh Year After Year
Briefly

Evergreen content can be reused year after year, helping marketers manage their content calendar while allowing focus on high-quality, relevant topical content.
When used excessively, evergreen content can become stale; thus, evaluating audience pain points and adapting content to their current emotions ensures ongoing relevance.
Engaging users through interactive elements like quizzes and polls revitalizes evergreen content, creating dynamic experiences that encourage audience participation and retention.
Aligning evergreen content with the latest company offerings keeps it fresh and relevant, directly supporting business goals and enhancing audience engagement.
Read at Forbes
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